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Sony Announces Three Standout Wide-Angle E-Mount APS-C Lenses with the Introduction of the E PZ 10-20MM F4 G, E 15MM F1.4 G and E 11MM F1.8

Sony further expands its lens line up, bringing the total number of E-mount lenses up to 70, with the introduction...

Fujifilm unveils the latest development roadmap for interchangeable lenses for the X Series of mirrorless digital cameras

Adding three new lenses to create an extensive 42-lens lineup to cover even broader shooting scenes FUJIFILM Corporation (President and...

Fujifilm launches FUJINON Lens XF18-120mmF4 LM PZ WR

-New interchangeable lens for the X Series of mirrorless digital cameras-Hybrid lens that caters to both stills and videos for...

Sony FE 24-70mm F2.8 GM II

Sony Introduces New FE 24-70mm F2.8 GM II, the World’s Smallest and Lightest F2.8 Standard Zoom Lens

Sony announces the 67th lens in its mirrorless E-mount lineup – the highly-anticipated, FE 24-70mm F2.8 GM II (model –...

AF-35mm-F1.4-FE-II

Samyang Unveils it’s New 35mm F1.4 Auto Focus Prime Lens for Sony Full-Frame Mirrorless Cameras

Samyang Optics, a global optical brand distributed exclusively by Holdan in UK and Ireland, announces the new AF 35mm F1.4...

The Societies’ Monthly Image Competition November 2021 – Results Announced

We are pleased to announce the results of the November’s 2021 Monthly Image Competition. 569 images were entered in to...

Samyang adds 135mm T2.2 to its VDSLR MK2 cine lens line-up

Exclusively distributed in the UK and Ireland by Holdan, the new VDSLR 135mm T2.2 MK2 is a compact, telephoto cine...

Samyang launches first AF lens for Fujifilm X-Mount

Exclusively distributed in the UK and Ireland by Holdan, the new AF 12mm F2 X is an ultra-wide-angle lens designed...

FE 70-200mm

Sony Continues to Redefine Excellence in Imaging with the Introduction of the new FE 70-200mm F2.8 GM OSS II

Constant aperture F2.8 70-200mm telephoto zoom Fast, precise quiet AF (autofocus) and continuous AF tracking capabilities Advanced features for video...

Sony at the London Photo Show

Sony confirm attendance for The Societies’ 2022 London Photo Convention & Trade Show

Sony, a leading manufacturer of cameras and lenses have just announced they will be exhibiting at The Societies’ 2022 London...