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Sony Expands E-mount Lens Line-up with Two New APS-C Lenses

Sony today announced two new APS-C zoom lenses in the G LensTM series for its E-mount line-up, including the E...

Panasonic Launches New L-Mount Interchangeable Lens for its LUMIX S Series Full-Frame Mirrorless Cameras

LUMIX S PRO 24-70mm F2.8 (S-E2470) Panasonic is proud to introduce a new interchangeable standard zoom lens, the LUMIX S...

Tamron lenses awarded with two prestigious EISA Awards in 2019

Tamron Co., Ltd. (President & CEO: Shiro Ajisaka), a leading manufacturer of optics for diverse applications, announces the presentation by...

Sony Celebrates Record Success at 2019 EISA Awards including first ever win for Photo Innovation

Sony is proud to announce that it has received a record six awards from the esteemed Expert Imaging and Sound...

Fujifilm releases FUJINON Lens GF50mmF3.5 R LM WR

FUJIFILM launch their smallest GF lens yet for the GFX Large Format System: the “FUJINON GF50mmF3.5 R LM WR” –...

Fujifilm releases FUJINON Lens XF16-80mmF4 R OIS WR

Standard zoom lens with the world’s highest 6.0-stops image stabilization and 5x zoom – Maximum aperture of F4 across the...

A creative lens for all shots – Canon launches the RF 24-240mm F4-6.3 IS USM a highly versatile, compact, 10x zoom lens for the EOS R System

Canon Europe, world leader in lens manufacturing, today expands its RF lens range with the launch of the RF 24-240mm...

Tamron’s NEW 17-28mm F/2.8 Di III RXD lens for Sony FE, full frame mirrorless cameras

An extremely compact and lightweight, fast aperture, ultra wide-angle zoom (Model A046) Tamron’s new 17-28mm F/2.8 Di III RXD (Model...

Sony Introduces the New Super-Telephoto 600mm F4 G Master Prime Lens

Sony today announced another impressive addition to its flagship full-frame G Master series lens line-up, the new FE 600mm F4...

Sony Announces New FE 200-600mm F5.6-6.3 G OSS Super-Telephoto Zoom Lens

Sony today announced another new lens for its expanding full-frame FE lens line-up; the new FE 200-600mm F5.6-6.3 G OSS...