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Vario Elmarit-SL 28-70 ASPH. f/2.8

New: Leica Vario-Elmarit-SL 28–70 f/2.8 ASPH.

The most compact and lightweight standard zoom lens for the Leica SL-System. With over 150 years of expertise, Leica has...

LUMIX S1II and LUMIX S1IIE

Panasonic Announces Two New Full-Frame Mirrorless Cameras: LUMIX S1II and LUMIX S1IIE

Panasonic is pleased to announce the expansion of its renowned LUMIX S Series with the introduction of two new models,...

FUJIFILM X-E5

Fujifilm Launches Mirrorless Digital Camera “FUJIFILM X-E5”

A first time in the X series:precision-cut aluminum top plate delivers superior design and eleganceExpanding the joy of photography with...

Rollei AF 85 mm F/1.8

The first Rollei lens: AF 85 mm F/1.8 for Sony FE and Nikon Z

Rollei is opening a new chapter in its long history with the introduction of its first lens, the Rollei AF...

Z8 Firmware

Nikon Releases Firmware Update V3.00 for the Z8

Nikon is pleased to announce the release of firmware version 3.00 for its full-frame mirrorless camera, the Nikon Z8, which...

Sony FX2

Sony introduces the FX2 compact camera, expanding Cinema Line’s versatility for creatives

The new FX2 has the look and operability of Cinema Line cameras with the ability to shoot high resolution photos...

FUJIFILM X-HF1

Fujifilm Launches Compact Digital Camera “X half (FUJIFILM X-HF1)”

Rediscovering and reinventing the charm of film photography in a digital formatEvolving from the concept of classic half-frame camerasCompact, lightweight...

The Z6III is a powerful full-frame mirrorless camera that brings professional-grade performance

Nikon’s Z50ii And Z6iii Honoured in This Year’s Red Dot Award: Product Design 2025

Today Nikon is delighted to announce it has received two Red Dot Awards, a significant achievement which celebrates exceptional product...

Canon at the Japan's Camera Grand Prix 2025

EOS R1 awarded Camera of the Year, as EOS R5 Mark II and RF70-200mm F2.8 L IS USM Z also win prizes at Japan’s Camera Grand Prix 2025

Canon Inc. and Canon Marketing Japan Inc. announced that Canon’s EOS R1 (released in November 2024), the flagship model of...

RF 75-300mm F4-5.6 telephoto zoom lens

Bring life even closer with the new RF 75-300mm F4-5.6 telephoto zoom lens

Canon announces the RF 75-300mm F4-5.6, a lightweight, easy-to-use telephoto zoom lens that’s ideal for users starting out in nature...