Scotland Photographic Roadshow (North Lanarkshire)

Tuesday 15th April 2025 – Motherwell – Alona Hotel
FREE entry to both the Trade Show and Masterclasses – Open to members and non-members alike.
Roadshows are the perfect opportunity to catch up with the latest products and services from the trade and gain education from a series of seminars.
Venue: Alona Hotel (Marquee), Strathclyde Country Park, Hamilton Rd, Motherwell, ML1 3RT
Date: Tuesday 15th April 2025
Time: 9.30 am – 3.30 pm

Why attend the Roadshow?
- Exclusive Trade Show Deals
- Free Masterclasses by leading photographers
- Meet the trade – All the important players within the industry are exhibiting at this event, so meet the key personnel who can help you.
Free Masterclasses

10.00-11.00 – Perfecting The Art of Posing with Scott Johnson FSWPP Grand Master Photographer
Wedding photography guru and Scott will show you how to quickly and efficiently pose a bride and groom, eliminating the need to spend hours in Photoshop afterwards! Plus you’ll learn how to get natural reactions, rather than forced smiles, for stand-out results.

12.00-13.00 – Hybrid Shooting – Mixing Flash With Continuous Light with Simon Burfoot
Ever heard anyone say “Well, Light Is Light”? I hear it far too often and to be honest it couldn’t be further from the truth. In this short demonstration I will show you what I mean and help you to get the best out of your lighting set up using a mixture of flash and LED light along with the correct modifier to enhance your images. We will briefly look at the pros and cons of LED so if you are considering a move to LED from flash, this could give you the information you are after to make an informed decision.
Sponsored by Elinchrom.


14.00-15.00 – How to Create a Photography Website that Converts Visitors into Paying Customers with Jeff Brown
Is your website failing to turn visitors into customers? It’s time to transform your online presence! In this high-energy masterclass, you’ll discover how to create a website that not only attracts visitors but also guides them seamlessly to a sale. The way people interact with websites has changed – it’s all about the scroll! Simple, engaging, and effective content that leads to more enquiries and bookings is what you need.
Join Jeff Brown, author of Help My Photography Website Needs MORE Customers, as he reveals insider tips on building a website that connects with your ideal clients and drives results. From why your brand matters more than your photography, to the secrets of creating content that ranks higher on Google, Jeff will teach you everything you need to know. Learn how to make a killer first impression, why pricing transparency is key, and how to grow an email list that keeps customers coming back. Don’t miss out on this opportunity to level up your website and business – your perfect online brand is just one masterclass away!
Exhibitors
FREE Trade Show Opening Times: 09:30-15:30
Camera Centre UK
Special Show Deals
Buy and Trade In Welcome at the Trade Show – Bring your old kit with you!
Additional Information
- Children welcome
- Free on-site parking
- Cash catering available
Register Now
We reserve the right to change speakers and exhibitors without notice.