Sony Introduces FE 100mm F2.8 Macro GM OSS – A New Era in Macro Photography
Sony has announced the FE 100mm F2.8 Macro G Master OSS, its first true G Master macro prime lens, designed...
LK SAMYANG Unveil Second Co-Developed Zoom Lens with Schneider-Kreuznach – AF 24-60mm F2.8 for Sony FE
LK Samyang have announced their latest innovation, the AF 24-60mm F2.8 FE. Developed in collaboration with Germany’s esteemed optical specialist...
Panasonic Introduces the First Ultra-Telephoto Zoom Lens in the LUMIX S Series:LUMIX S 100-500mm F5-7.1 O.I.S. (S-R100500)
Panasonic is pleased to introduce the new LUMIX S 100-500mm F5-7.1 O.I.S. (S-R100500) interchangeable lens based on the L-Mount system...
Unleash Your Creativity: Enter the Dog Photography Competition 2025
What Are We Looking For? Whether it’s the boundless joy of a puppy at play, the noble gaze of a...
Capture the bigger picture with the widest Canon Cine-Servo lens yet
Canon Europe today announces the expansion of its cinema lens range with the launch of its widest-ever Cine-Servo lens.. With...
A portrait classic, reinvented: new professional Canon 85mm lens designed for hybrid shooting
Canon Europe announces the RF 85MM F1.4L VCM, a professional portrait lens that extends the Hybrid RF prime range, delivering...
Tamron develops 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount
Tamron distributor for the UK and Ireland, announces the development of the Tamron 25-200mm F/2.8-5.6 Di III VXD G2 (Model...
Sigma Announces Four Innovative Lenses for Full-Frame Mirrorless Cameras
Sigma UK proudly unveils its latest lineup of four extraordinary lenses tailored for full-frame mirrorless systems. These new additions, featuring...
Canon expands its cinema camera range with the EOS C50 – a compact, flexible new addition for creative professionals
Canon Europe today announces the new EOS C50, a highly versatile, full-frame, RF-mount hybrid Cinema EOS camera for professional videographers...
Introducing Leitz HEKTOR Lenses for Mirrorless Cameras
Leitz Cine enters the mirrorless lens market with the Leitz HEKTOR lenses, a brand new set of prime lenses designed...
