Head of Strategy at a Creative Branding Agency
Based in London

About Andy:
Andy is a creative powerhouse and the Head of Strategy at a renowned branding agency in London. With extensive experience working with global giants such as Coca-Cola, Unilever, Vodafone, Santander, and UEFA, he excels in crafting sharper propositions for products and services, bringing them to life through innovative design.

Professional Experience:

Guest Lecturer, The Royal College of Art
Guest Lecturer, Oxford Brookes University
Global Specialist, Innovation and Creativity
Trainer, guiding multinational blue-chip clients in “How to Have a Winning Idea,” focusing on brainstorming techniques, spotting promising concepts, and refining them into exceptional ideas.

Photography Journey:
Andy’s passion for photography began with videos of his children, evolving into a dedicated pursuit of still photography. His hobby transformed into a second profession, leading to success in competitions with The Society, where he earned highly commended accolades in both portrait and in-camera artistry classes.

Current Work:
Today, Andy specializes in:

Weddings
Portraits
Events
Family Photography
Macro Photography

Session Insights:
The inspiration for Andy’s upcoming talk stems from his experience shooting two associate panels simultaneously—portraits and events. As a pro-hobbyist photographer, he recognized the challenge of finding relevant information on how to approach the Associate qualification.

In his extensive session, Andy has collated insights from the Judge’s training program, scoured Society magazines for valuable articles, and conducted interviews with other FSWPPs. This insider’s guide is designed to save you time and effort, providing essential strategies for planning and successfully passing your Associate.

Who Should Attend:
This session is perfect for hobbyist photographers feeling daunted yet intrigued by the Associate qualification, as well as professionals looking to enhance their brand with this significant credential.

Join Andy’s Session:
Don’t miss this opportunity to gain invaluable insights and tips from Andy’s unique journey and experience in the world of photography!