We begin careers as photographers because we are creative, energetic image makers. Yet the business of photography can lead us away from this creativity and make us lose enthusiasm for photography. This is where personal projects are so important as a way of refreshing our approach and re-vitalising our enthusiasm and creativity. Marko has used personal projects to remind himself of why he became a photographer. Personal projects have led to increased creativity and higher quality imagery, exhibitions in amazing venues, new networks of commissioners, increased and higher quality commissions for fantastic high-end clients and increased financial renumeration. Marko will provide a step by step guide on how to use personal projects to achieve all of the above. He will suggest new ways of creating opportunities illustrated with images and examples that have worked again and again. These have helped him to carve out a career spanning over 20 years, enabling him to change his career direction when needed in order to keep his photography fresh, vital, creative, successful and most importantly enjoyable.