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Join Kelly Brown, renowned newborn photography expert, for an intensive Superclass at The Society of Photographers Convention designed to elevate your newborn photography business to new heights. This comprehensive boot camp will cover the essential elements needed to run a successful and standout business, focusing on the critical areas of posing, pricing, and marketing.
Posing Mastery: Learn the art of posing newborns with confidence and creativity. This segment will cover the fundamentals of safe and effective posing techniques, advanced setups, and innovative compositions that highlight the delicate beauty of newborns. Kelly will share her expert tips on creating a serene environment, working with natural and studio lighting, and capturing timeless images that resonate with clients.
Strategic Pricing: Discover how to price your services strategically to reflect the value and expertise you bring to your clients. Kelly will guide you through developing a pricing model that ensures profitability while remaining competitive. Understand the psychology of pricing, how to present packages and products effectively, and the importance of setting clear expectations with clients to foster trust and satisfaction.
Marketing Excellence: Stand out in the crowded market with powerful marketing strategies tailored for the newborn photography industry. This session will delve into building a strong brand identity, leveraging social media, creating engaging content, and nurturing client relationships. Kelly will also cover practical tips for effective online and offline marketing campaigns, networking with other professionals, and using testimonials and referrals to grow your client base.
Business Success: Beyond posing, pricing, and marketing, Kelly will provide insights into running a professional photography business with efficiency and passion. From client management and workflow optimization to staying inspired and avoiding burnout, you will gain a holistic understanding of what it takes to sustain a thriving photography career.
This Superclass is ideal for photographers at all levels who are dedicated to mastering the newborn genre and seeking comprehensive knowledge to transform their business. Join Kelly Brown at SWPP 2025 and take the first step towards creating a successful, standout photography business that captures the pure possibility of life just beginning.
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If you are looking for a more hands-on experience without having to fight the crowds, then Superclasses are for you.
Limited to just 15 delegates these informative and educational workshops will enhance your Convention experience.
Tickets:
£180 (The Societies of Photographers members receive 20% off code)