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	<title>Tamron Archives - The Society of Photographers | International Photography Organisation</title>
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		<title>Stunning Dalmatian Pelican Grabs Top Honours!</title>
		<link>https://thesocieties.net/blog/2026/01/26/stunning-dalmatian-pelican-grabs-top-honours/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Mon, 26 Jan 2026 10:13:46 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Photo Competitions]]></category>
		<category><![CDATA[bird]]></category>
		<category><![CDATA[Nature]]></category>
		<category><![CDATA[photographer]]></category>
		<category><![CDATA[photographers]]></category>
		<category><![CDATA[SINWP]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[Tamron]]></category>
		<category><![CDATA[wildlife]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=87914</guid>

					<description><![CDATA[<p>Gary Neville from Surrey, England with this striking image of a Dalmatian pelican. We are incredibly happy to announce the results of the SINWP Bird Photographer of the Year 2025 in aid of RSPB Now in its eighth year, This prestigious competition has grown into a renowned platform for showcasing the beauty and diversity of<br /><a class="moretag" href="https://thesocieties.net/blog/2026/01/26/stunning-dalmatian-pelican-grabs-top-honours/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2026/01/26/stunning-dalmatian-pelican-grabs-top-honours/">Stunning Dalmatian Pelican Grabs Top Honours!</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<figure class="wp-block-image size-full"><img fetchpriority="high" decoding="async" width="654" height="1000" src="https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-1.jpg" alt="" class="wp-image-87920" srcset="https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-1.jpg 654w, https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-1-196x300.jpg 196w" sizes="(max-width: 654px) 100vw, 654px" /></figure>



<p><strong>Gary Neville from Surrey, England with this striking image of a Dalmatian pelican.</strong></p>



<p>We are incredibly happy to announce the results of the <strong><a href="https://sinwp.com/Bird25/1st.htm">SINWP Bird Photographer of the Year 2025</a> </strong>in aid of <a href="https://www.rspb.org.uk/"><strong>RSPB</strong></a></p>



<p>Now in its eighth year, This prestigious competition has grown into a renowned platform for showcasing the beauty and diversity of birdlife through the work of talented photographers from around the world. Since its inception, it has raised nearly £20,000 in support of vital conservation initiatives led by the RSPB.</p>



<p>With over <strong>2,200</strong> photographs submitted from around the globe, the <strong><a href="https://sinwp.com/Bird25/1st.htm">The SINWP Bird Photographer of the Year 2025</a> </strong>competition has revealed a stunning celebration of avian beauty, from kingfishers and bald eagles to owls, flamingos, and countless species beyond. The diversity and quality of the entries have been truly breathtaking.</p>



<p>The winning entry by Gary Neville from Surrey, England.</p>



<p><strong>Gary was at the 2026 Convention to pick up his award</strong> <strong>and Certificate</strong>.</p>



<figure class="wp-block-image size-medium"><img decoding="async" width="300" height="284" src="https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-trophy-300x284.jpg" alt="" class="wp-image-87916" srcset="https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-trophy-300x284.jpg 300w, https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-trophy-768x727.jpg 768w, https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-1st-trophy.jpg 1000w" sizes="(max-width: 300px) 100vw, 300px" /></figure>



<p><strong>Gary tells us about the image:</strong><br><br>&#8221;<em>The image was taken in Lake Kerkini in northern Greece. The lake, actually a man-made reservoir, is rich in wildlife and is especially renowned for its Dalmatian Pelicans, a favourite subject among photographers worldwide. I captured this image while leaning over the side of a boat, keeping my camera away from the surface of the water, whist watching the Dalmatian pelicans slowly get closer and closer to the boat in anticipation of a fish from the boatman &#8211; the fish are considered low quality and unsuitable for sale, and are instead thrown back to the local wildlife.</em>&#8221;</p>



<p><strong>Equipment:</strong><br>Sony A1<br>Tamron 70-180 f2.8 at around 95mm<br>1/400sec at F4, ISO 100</p>



<p><strong>2nd place was awarded to Maggie Bullock from Cheshire, England and 3rd place was awarded to again Gary Neville from Surrey, England.</strong></p>



<p><strong>2nd Place &#8211; Maggie Bullock</strong></p>



<figure class="wp-block-image size-full"><img decoding="async" width="1000" height="657" src="https://thesocieties.net/wp-content/uploads/2026/01/maggie-2nd.jpg" alt="" class="wp-image-87917" srcset="https://thesocieties.net/wp-content/uploads/2026/01/maggie-2nd.jpg 1000w, https://thesocieties.net/wp-content/uploads/2026/01/maggie-2nd-300x197.jpg 300w, https://thesocieties.net/wp-content/uploads/2026/01/maggie-2nd-768x505.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p><strong>3rd Place &#8211; Gary Neville </strong></p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1000" height="577" src="https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-3rd.jpg" alt="" class="wp-image-87918" srcset="https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-3rd.jpg 1000w, https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-3rd-300x173.jpg 300w, https://thesocieties.net/wp-content/uploads/2026/01/gary-neville-3rd-768x443.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p><strong>1st Place</strong> see <a href="https://sinwp.com/Bird25/1st.htm">HERE</a><br><strong>2nd Place</strong> see <a href="https://sinwp.com/Bird25/2nd.htm">HERE</a><br><strong>3rd Place</strong> see <a href="https://sinwp.com/Bird25/3rd.htm">HERE</a><br><br><strong>As the quality this year’s competition was superb, <a href="https://sinwp.com/Bird25/golds.htm">Gold Awards</a> and <a href="https://sinwp.com/Bird25/hc.htm">Highly Commended</a> images and were also awarded.</strong></p>



<p></p>
<div class="theso-bottom theso-entity-placement" id="theso-4293022384"><div id="theso-1297139111"><a href="https://www.nya-evo.co.uk/?utm_source=society_of_photographers&#038;utm_medium=display&#038;utm_campaign=uk_launch&#038;utm_content=photography_clubs_banner" aria-label="Professional adventure camera backpacks"><img src="https://thesocieties.net/wp-content/uploads/2026/02/NYA-EVO.gif" alt="Professional adventure camera backpacks"  class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2026/01/26/stunning-dalmatian-pelican-grabs-top-honours/">Stunning Dalmatian Pelican Grabs Top Honours!</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">87914</post-id>	</item>
		<item>
		<title>All-in-One 8x Zoom 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount</title>
		<link>https://thesocieties.net/blog/2025/10/21/all-in-one-8x-zoom-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Tue, 21 Oct 2025 10:58:12 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[e-mount]]></category>
		<category><![CDATA[full-frame]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=86465</guid>

					<description><![CDATA[<p>Evolved G2 All-in-One 8x Zoom 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) October 21, 2025 – Tamron Co., Ltd. (President &#38; CEO: Shogo Sakuraba; Headquarters: Saitama City, Japan; “TAMRON”), a leading manufacturer of optics for diverse applications, announces the launch of the 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075), an all-in-one zoom lens<br /><a class="moretag" href="https://thesocieties.net/blog/2025/10/21/all-in-one-8x-zoom-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2025/10/21/all-in-one-8x-zoom-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/">All-in-One 8x Zoom 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p><strong>Evolved G2 All-in-One 8x Zoom 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075)</strong></p>


<div class="wp-block-image">
<figure class="alignright size-medium"><img loading="lazy" decoding="async" width="300" height="189" src="https://thesocieties.net/wp-content/uploads/2025/10/tamron-G2-300x189.jpg" alt="" class="wp-image-86466" srcset="https://thesocieties.net/wp-content/uploads/2025/10/tamron-G2-300x189.jpg 300w, https://thesocieties.net/wp-content/uploads/2025/10/tamron-G2.jpg 448w" sizes="(max-width: 300px) 100vw, 300px" /></figure>
</div>


<p>October 21, 2025 – Tamron Co., Ltd. (President &amp; CEO: Shogo Sakuraba; Headquarters: Saitama City, Japan; “TAMRON”), a leading manufacturer of optics for diverse applications, announces the launch of the 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075), an all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras on November 20, 2025.</p>



<p><strong>PRODUCT NAME: 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) For Sony E-mount<br>DATE OF LAUNCH: November 20, 2025</strong></p>



<p>The TAMRON 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) is the successor to the highly acclaimed 28-200mm F/2.8-5.6 Di III RXD (Model A071), reborn as an advanced 2nd-generation “G2” model. As the originator of modern all-in-one zoom lenses, TAMRON celebrates its 75th anniversary with this new cutting-edge lens.</p>



<p>The new G2 model maintains its compact size while expanding the wide end from 28mm to 25mm and preserving the 200mm telephoto range. It offers improved image quality and faster, more precise autofocus powered by TAMRON&#8217;s VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism. With a maximum magnification ratio of 1:1.9 at the 25mm wide end, the lens also provides half-macro shooting.</p>



<p>Combining portability with uncompromising performance, this next-generation all-in-one zoom lens supports creative expression for everyone from beginners to professionals. Experience the full potential of an all-in-one zoom, reimagined.</p>



<h3 class="wp-block-heading">Product features</h3>



<ol class="wp-block-list">
<li>Advanced 2nd-Generation All-in-One Zoom &#8211; The 25-200mm F2.8-5.6 G2</li>



<li>Compact All-in-One Zoom Lens Excels at Everything from Everyday Moments to Expressing Your Creativity</li>



<li>Exceptional Image Quality &#8211; Captures Every Detail</li>



<li>Fast, Precise VXD Autofocus &#8211; Great for Capturing Sports and Pets in Motion</li>



<li>Outstanding Close-Up Performance with 1:1.9 Magnification &#8211; Enjoy Half-Macro Shooting</li>



<li>Compatible with TAMRON Lens Utility™ Software for Easy Customization</li>



<li>Comfortable Ergonomic Design for Ease of Use
<ul class="wp-block-list">
<li>Enhanced Exterior Surface</li>



<li>Smooth and User-Friendly Zoom and Focus Rings</li>
</ul>
</li>



<li>Unified 67mm Filter Size</li>
</ol>



<p><strong>Specifications</strong></p>



<p>Focal Length &#8211; 25-200mm<br>Light intensity &#8211; F 2.8-5.6<br>Minimum Object Distance &#8211; 0.16m (WIDE) 0.8m (TELE)<br>Maximum Magnification Ratio &#8211; 1:1.9 (WIDE) 1:3.9 (TELE)<br>Filter Size &#8211; 67mm<br>Weight &#8211; 575 g (Sony E-Mount)<br>Item number &#8211; A075S</p>



<p><a href="https://www.tamron.eu/en">https://www.tamron.eu/en</a></p>



<p></p>
<div class="theso-bottom theso-entity-placement" id="theso-1928053440"><div id="theso-42963173"><a href="https://www.anthropics.com/portraitpro/editions/" aria-label="portraitprofessional"><img src="https://thesocieties.net/wp-content/uploads/2018/10/portraitprofessional-1819-17.jpg" alt="portraitprofessional"  srcset="https://thesocieties.net/wp-content/uploads/2018/10/portraitprofessional-1819-17.jpg 468w, https://thesocieties.net/wp-content/uploads/2018/10/portraitprofessional-1819-17-300x51.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="80"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2025/10/21/all-in-one-8x-zoom-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/">All-in-One 8x Zoom 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">86465</post-id>	</item>
		<item>
		<title>Tamron 70-180mm F/2.8 Di III VC VXD G2 for Nikon Z.</title>
		<link>https://thesocieties.net/blog/2025/10/07/tamron-70-180mm-f-2-8-di-iii-vc-vxd-g2-for-nikon-z/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Tue, 07 Oct 2025 12:36:28 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[full-frame]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[mount]]></category>
		<category><![CDATA[Nikon]]></category>
		<category><![CDATA[Tamron]]></category>
		<category><![CDATA[telephoto]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=86126</guid>

					<description><![CDATA[<p>Tamron distributor for the UK and Ireland, announces the development of the Tamron 70-180mm F/2.8 Di III VC VXD G2 (Model A065), a fast-aperture telephoto zoom lens for Nikon Z mount full-frame cameras. With this announcement of the Nikon Z mount, Tamron is expanding the availability of the highly acclaimed 70-180mm F2.8 VC G2, previously<br /><a class="moretag" href="https://thesocieties.net/blog/2025/10/07/tamron-70-180mm-f-2-8-di-iii-vc-vxd-g2-for-nikon-z/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2025/10/07/tamron-70-180mm-f-2-8-di-iii-vc-vxd-g2-for-nikon-z/">Tamron 70-180mm F/2.8 Di III VC VXD G2 for Nikon Z.</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>Tamron distributor for the UK and Ireland, announces the development of the <strong>Tamron 70-180mm F/2.8 Di III VC VXD G2 (Model A065), a fast-aperture telephoto zoom lens for Nikon Z mount</strong> full-frame cameras.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1000" height="552" src="https://thesocieties.net/wp-content/uploads/2025/10/tamron-70-180mm.jpg" alt="" class="wp-image-86127" srcset="https://thesocieties.net/wp-content/uploads/2025/10/tamron-70-180mm.jpg 1000w, https://thesocieties.net/wp-content/uploads/2025/10/tamron-70-180mm-300x166.jpg 300w, https://thesocieties.net/wp-content/uploads/2025/10/tamron-70-180mm-768x424.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p>With this announcement of the Nikon Z mount, Tamron is expanding the availability of the highly acclaimed 70-180mm F2.8 VC G2, previously announced in 2023 for Sony E-mount mirrorless cameras. The 70-180mm F2.8 VC G2 is a fast-aperture telephoto zoom lens that combines Tamrons proprietary VC (Vibration Compensation) image stabilization mechanism with a class-leading compact size and weight design, offering both outstanding mobility and greater stability across a wide range of scenes. This brings the total number of Tamron lenses for the Nikon Z-mount to nine.</p>



<h3 class="wp-block-heading"><strong>Tamron fast G2 trinity of lenses</strong></h3>



<p>The fast Tamron G2 trinity, “Daisangen” is complete with the 16-30mm F/2.8 Di III VXD G2 (Model A064) ultra wide-angle zoom, the 28-75mm F/2.8 Di III VXD G2 (Model A063) standard zoom, and now the 70-180mm F/2.8 Di III VC VXD G2 (Model A065) telephoto zoom. Together, these lenses cover the extremely versatile 16mm to 180mm range, making them ideal for virtually any scene. All three lenses share a 67mm filter diameter, ensuring portability and convenience. Even when carried together, their total weight is just 1.8 kg minimizing fatigue during extended shoots. Plus, with a constant fast F2.8 aperture across the entire zoom range, they deliver consistent high image quality, fast shutter speeds and beautiful bokeh in any situation. They are the perfect blend of performance and functionality, making professional-level photography more accessible than ever.</p>



<h3 class="wp-block-heading"><strong>Unique design and possibilities</strong></h3>



<p>It delivers uncompromising image quality throughout the entire zoom range. At the wide end, the lens achieves an MOD (Minimum Object Distance) of just 0.3m (11.8in), allowing for close-up compositions that allow expressive imagery unique to this lens. For autofocus, the lens features Tamron&#8217;s VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism that delivers excellent quietness and responsiveness for high-speed, high-precision autofocusing whether shooting stills or video.</p>



<p>Additionally, the lens supports Tamron Lens Utility™, Tamron&#8217;s dedicated software developed in-house. The software can be used to customize functions based on various shooting styles for still photography and video. This lens is designed with a focus on operability and scratch resistance. This well-balanced lens combines portability, high imaging quality, and exceptional usability.</p>



<h3 class="wp-block-heading"><strong>Unique features</strong></h3>



<ul class="wp-block-list">
<li>With 865 grams, it’s the world’s smallest and lightest F2.8 telephoto zoom</li>



<li>Impressive F2.8 performance, perfect for everything from portraits to landscapes</li>



<li>Tamron’s patented VC image stabilization delivers maximum sharpness</li>



<li>Fast and accurate AF tracking to capture decisive moments</li>



<li>Minimum focusing distance of 0.3 m (1:2.6) for creative close-ups</li>



<li>Compatible with Tamron Lens Utility™ software</li>



<li>Comfortable, ergonomic design for intuitive handling</li>



<li>Standard 67mm filter size</li>



<li>Supports key Nikon Z camera functions</li>



<li>Weather-sealed construction and fluorine coating on the front element protect the lens</li>
</ul>



<h3 class="wp-block-heading"><strong>Availability and price</strong></h3>



<p>The Tamron 70-180mm F/2.8 Di III VC VXD (model A065) for the Nikon Z-mount will be available from the end of October 2025 at Tamron retailers in the UK and Ireland for a recommended retail price of £999.99 / €1149.99 including VAT. </p>
<div class="theso-bottom theso-entity-placement" id="theso-1433296627"><div id="theso-2577026984"><a href="https://www.anthropics.com/smartphotoeditor/editions/" aria-label="smartphotoeditor"><img src="https://thesocieties.net/wp-content/uploads/2022/01/smartphotoeditor-1819-17.jpg" alt="smartphotoeditor"  srcset="https://thesocieties.net/wp-content/uploads/2022/01/smartphotoeditor-1819-17.jpg 468w, https://thesocieties.net/wp-content/uploads/2022/01/smartphotoeditor-1819-17-300x51.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="80"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2025/10/07/tamron-70-180mm-f-2-8-di-iii-vc-vxd-g2-for-nikon-z/">Tamron 70-180mm F/2.8 Di III VC VXD G2 for Nikon Z.</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">86126</post-id>	</item>
		<item>
		<title>Tamron develops 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount</title>
		<link>https://thesocieties.net/blog/2025/09/10/tamron-develops-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Wed, 10 Sep 2025 12:41:50 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[cameras]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[lenses]]></category>
		<category><![CDATA[Mirrorless]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=85864</guid>

					<description><![CDATA[<p>Tamron distributor for the UK and Ireland, announces the development of the Tamron 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075), an all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras. The Tamron 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) is the successor to the highly acclaimed 28-200mm F/2.8-5.6 Di III RXD (Model A071),<br /><a class="moretag" href="https://thesocieties.net/blog/2025/09/10/tamron-develops-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2025/09/10/tamron-develops-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/">Tamron develops 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="wp-block-image">
<figure class="alignright size-medium"><img loading="lazy" decoding="async" width="300" height="252" src="https://thesocieties.net/wp-content/uploads/2025/09/TamronG2-300x252.jpg" alt="" class="wp-image-85865" srcset="https://thesocieties.net/wp-content/uploads/2025/09/TamronG2-300x252.jpg 300w, https://thesocieties.net/wp-content/uploads/2025/09/TamronG2-100x84.jpg 100w, https://thesocieties.net/wp-content/uploads/2025/09/TamronG2.jpg 715w" sizes="(max-width: 300px) 100vw, 300px" /></figure>
</div>


<p>Tamron distributor for the UK and Ireland, announces the development of the <strong>Tamron 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075)</strong>, an all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras.</p>



<p>The Tamron 25-200mm F/2.8-5.6 Di III VXD G2 (Model A075) is the successor to the highly acclaimed 28-200mm F/2.8-5.6 Di III RXD (Model A071), reborn as an advanced 2nd-generation “G2” model. As the originator of modern all-in-one zoom lenses, Tamron celebrates its 75th anniversary with this new cutting-edge lens.</p>



<p>The new G2 model maintains its compact size while expanding the wide end from 28mm to 25mm, with the same fast F/2.8 aperture, and preserving the 200mm telephoto range. It offers improved image quality and a faster, more precise autofocus powered by Tamron&#8217;s VXD linear motor focus mechanism. With a maximum magnification ratio of 1:1.9 at the 25mm wide end, the Tamron 25-200mm also provides half life-size macro shooting. Combining portability with uncompromising performance, this next-generation universal zoom lens supports creative expression for everyone from beginners to professionals. Experience the full potential of an all-in-one zoom.</p>



<h3 class="wp-block-heading"><strong>Product features*</strong></h3>



<ul class="wp-block-list">
<li>Advanced fast 2nd-generation all-in-one zoom 25-200mm F/2.8-5.6 G2 </li>



<li>Compact lens for everyday moments and creative expression</li>



<li>Exceptional image quality to capture every detail clearly</li>



<li>Fast, precise VXD autofocus for capturing sports and pets in motion.</li>



<li>Outstanding close-up performance with 1:1.9 magnification for half life-size macro</li>



<li>Compatible with Tamron Lens Utility software for easy customization and updates</li>



<li>Comfortable design with enhanced exterior and smooth zoom and focus rings</li>



<li>Unified 67mm filter size, as with most other Tamron lenses</li>
</ul>



<p><em>*Specifications, appearance, functionality, etc. are subject to change without prior notice</em></p>



<h3 class="wp-block-heading"><strong>Price and availability</strong></h3>



<p>The new Tamron 25–200mm F/2.8–5.6 Di III VXD G2 (Model A075) for full-frame Sony E-mount is expected to be available autumn 2025 at authorized Tamron dealers in the UK and Ireland. The recommended retail price will be announced at that time.</p>



<p><a href="https://www.tamron.eu/en">https://www.tamron.eu/en</a></p>
<div class="theso-bottom theso-entity-placement" id="theso-924722804"><div id="theso-2761977228"><a href="https://www.nya-evo.co.uk/?utm_source=society_of_photographers&#038;utm_medium=display&#038;utm_campaign=uk_launch&#038;utm_content=photography_clubs_banner" aria-label="Professional adventure camera backpacks"><img src="https://thesocieties.net/wp-content/uploads/2026/02/NYA-EVO.gif" alt="Professional adventure camera backpacks"  class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2025/09/10/tamron-develops-25-200mm-f-2-8-5-6-di-iii-vxd-g2-for-sony-e-mount/">Tamron develops 25-200mm F/2.8-5.6 Di III VXD G2 for Sony E-mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">85864</post-id>	</item>
		<item>
		<title>Tamron introduces an all-in-one zoom lens for Nikon Z and Canon RF mount cameras</title>
		<link>https://thesocieties.net/blog/2025/08/07/tamron-introduces-an-all-in-one-zoom-lens-for-nikon-z-and-canon-rf-mount-cameras/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Thu, 07 Aug 2025 11:46:59 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[cameras]]></category>
		<category><![CDATA[Canon]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=85593</guid>

					<description><![CDATA[<p>Tamron&#8217;s distributor in the United Kingdom and Ireland, is pleased to announce the availability of the Tamron 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061) for these cameras. When it was introduced in 2021 for Sony E- and Fujifilm X-mount cameras, this unique Tamron all-in-one zoom lens was the world&#8217;s first lens with a 16.6x<br /><a class="moretag" href="https://thesocieties.net/blog/2025/08/07/tamron-introduces-an-all-in-one-zoom-lens-for-nikon-z-and-canon-rf-mount-cameras/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2025/08/07/tamron-introduces-an-all-in-one-zoom-lens-for-nikon-z-and-canon-rf-mount-cameras/">Tamron introduces an all-in-one zoom lens for Nikon Z and Canon RF mount cameras</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1000" height="552" src="https://thesocieties.net/wp-content/uploads/2025/08/tamron25.jpg" alt="" class="wp-image-85594" srcset="https://thesocieties.net/wp-content/uploads/2025/08/tamron25.jpg 1000w, https://thesocieties.net/wp-content/uploads/2025/08/tamron25-300x166.jpg 300w, https://thesocieties.net/wp-content/uploads/2025/08/tamron25-768x424.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></figure>



<p>Tamron&#8217;s distributor in the United Kingdom and Ireland, is pleased to announce the availability of the Tamron 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061) for these cameras. When it was introduced in 2021 for Sony E- and Fujifilm X-mount cameras, this unique Tamron all-in-one zoom lens was the world&#8217;s first lens with a 16.6x zoom range. It will soon be available for Nikon and Canon enthusiasts as well.</p>



<p>Thanks to its zoom range of 18–300 mm, this lens allows you to enjoy photography without having to change lenses. It is ideal for a wide variety of subjects and situations, such as buildings, landscapes, snapshots, portraits, animals and birds. Its compact design also makes it easy to take on holiday, on day trips or on longer walks. With a minimum focusing distance of just 0.15 meters in wide-angle mode, it provides an impressive reproduction ratio of 1:2 (half actual size), perfect for capturing stunning macro shots. As with other Tamron lenses for mirrorless cameras, the filter size is 67 mm.</p>



<p>In addition, the 18-300mm F/3.5-6.3 Di III-A VC VXD features Tamron&#8217;s fast and accurate linear VXD (Voice-coil eXtreme Torque Drive) autofocus mechanism, as well as Tamron&#8217;s proprietary VC (Vibration Compensation) image stabilisation technology. This ensures fast and stable shooting. Thanks to its versatility, this lens makes photography more fun and creative than ever before.</p>



<p><strong>Key features</strong></p>



<ul class="wp-block-list">
<li>It is suitable for buildings, landscapes, snapshots, portraits, animal photography and bird photography. This all-in-one zoom lens is ideal for every situation.</li>



<li>It has a fast and precise VXD autofocus. Ideal for bird and nature photography.</li>



<li>It has a maximum magnification ratio of 1:2. This is unique for an all-in-one zoom lens.</li>



<li>It delivers excellent optical performance across the entire zoom range.</li>



<li>Tamron&#8217;s VC stabilisation ensures sharp telephoto and low-light photos.</li>



<li>The Canon RF mount version has built-in AF/MF and VC switches.</li>



<li>Firmware updates are available via TAMRON Lens Utility™ for Nikon Z and Canon RF mounts.</li>



<li>It is supported by a 5-year warranty.</li>
</ul>



<h3 class="wp-block-heading">Availability and price</h3>



<p>The Tamron 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061) will be available from authorised Tamron dealers in the United Kingdom and Ireland from 28 August 2025 for Nikon Z mount and from 26 September 2025 for Canon RF mount. The recommended retail price, including VAT, for both lenses is £529.99 (UK) and €629.00 (Ireland).</p>



<p><a href="https://www.tamron.eu/en">https://www.tamron.eu/en</a></p>
<div class="theso-bottom theso-entity-placement" id="theso-183801301"><div id="theso-464391174"><a href="https://www.onlinepictureproof.com/" aria-label="Everything you need to grow your Photography business."><img src="https://thesocieties.net/wp-content/uploads/2019/11/OnlinePictureProof-banner.gif" alt="Everything you need to grow your Photography business."  class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2025/08/07/tamron-introduces-an-all-in-one-zoom-lens-for-nikon-z-and-canon-rf-mount-cameras/">Tamron introduces an all-in-one zoom lens for Nikon Z and Canon RF mount cameras</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">85593</post-id>	</item>
		<item>
		<title>New Tamron 16-30mm F2.8 Di III VXD G2 ultra-wide-angle zoom for Sony E and Nikon Z cameras</title>
		<link>https://thesocieties.net/blog/2025/07/01/new-tamron-16-30mm-f2-8-di-iii-vxd-g2-ultra-wide-angle-zoom-for-sony-e-and-nikon-z-cameras/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Tue, 01 Jul 2025 09:09:40 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=85221</guid>

					<description><![CDATA[<p>Tamron distributor for the UK and Ireland, announces the launch of the Tamron 16-30mm F/2.8 Di III VXD G2 (Model A064), an ultra-wide-angle zoom lens for Sony E-mount and Nikon Z mount full-frame mirrorless cameras. This next-generation G2 model completes, alongside the standard zoom 28-75mm F/2.8 G2 (Model A063) and 70-180mm F/2.8 G2 (Model A065)<br /><a class="moretag" href="https://thesocieties.net/blog/2025/07/01/new-tamron-16-30mm-f2-8-di-iii-vxd-g2-ultra-wide-angle-zoom-for-sony-e-and-nikon-z-cameras/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2025/07/01/new-tamron-16-30mm-f2-8-di-iii-vxd-g2-ultra-wide-angle-zoom-for-sony-e-and-nikon-z-cameras/">New Tamron 16-30mm F2.8 Di III VXD G2 ultra-wide-angle zoom for Sony E and Nikon Z cameras</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="wp-block-image">
<figure class="alignright size-medium"><img loading="lazy" decoding="async" width="300" height="166" src="https://thesocieties.net/wp-content/uploads/2025/07/Tamron16-30mm-300x166.jpg" alt="New Tamron 16-30mm F2.8 Di III VXD G2 ultra-wide-angle zoom" class="wp-image-85222" srcset="https://thesocieties.net/wp-content/uploads/2025/07/Tamron16-30mm-300x166.jpg 300w, https://thesocieties.net/wp-content/uploads/2025/07/Tamron16-30mm-768x424.jpg 768w, https://thesocieties.net/wp-content/uploads/2025/07/Tamron16-30mm.jpg 1000w" sizes="(max-width: 300px) 100vw, 300px" /></figure>
</div>


<p>Tamron distributor for the UK and Ireland, announces the launch of the <strong>Tamron 16-30mm F/2.8 Di III VXD G2 (Model A064)</strong>, an ultra-wide-angle zoom lens for <strong>Sony E-mount and Nikon Z mount</strong> full-frame mirrorless cameras.</p>



<p>This next-generation G2 model completes, alongside the standard zoom 28-75mm F/2.8 G2 (Model A063) and 70-180mm F/2.8 G2 (Model A065) telephoto zoom Tamron’s acclaimed F/2.8 G2 trinity, . Together, these three lenses cover the extremely versatile 16mm to 180mm range and builds on the success of its predecessor with enhanced imaging performance, broader focal length coverage, and cutting-edge user customization.</p>



<h3 class="wp-block-heading"><strong>Professional quality in a compact lightweight design</strong></h3>



<p>Designed for still photographers and video content creators alike, the 16-30mm F/2.8 G2 offers unparalleled flexibility for ultra-wide-angle shooting. Expanding the zoom range of the popular Tamron 17-28mm F/2.8 Di III RXD (Model A046) to 16-30mm, it maintains a compact, travel-ready build. It also incorporates Tamron’s fastest and most precise VXD linear motor, offering high-speed, high-accuracy autofocus. Ideal for landscapes, architecture, dynamic action and close-up tabletop shots, this lens is a true workhorse for modern creatives.</p>



<p>The G2&#8217;s optical design incorporates XLD, LD and GM elements to ensure high resolution and stunning bokeh throughout the zoom range. Meanwhile, features such as moisture-resistant construction, BBAR-G2 coating and compatibility with Tamron Lens Utility™ software ensure robust performance in all shooting conditions. Ergonomically redesigned with smoother zoom and focus rings, as well as a refined exterior, this is a lens that is as beautiful to use as it is to look at.</p>



<h3 class="wp-block-heading"><strong>Key Features&nbsp;</strong></h3>



<ul class="wp-block-list">
<li>Versatile wide-angle creativity with a 16-30mm range ideal for landscapes, travel, street, and close-up photography.</li>



<li>Compact and travel-ready at just 440g (Sony) and 450g (Nikon), with internal zoom for stable handheld and gimbal shooting.</li>



<li>Pinpoint autofocus using VXD linear motor, perfect for action, low-light, and video without noise. Exceptional image quality from 16 lens elements, including XLD/LD/GM glass for clarity, contrast, and smooth bokeh.</li>



<li>Customizable shooting with Tamron Lens Utility software for button programming and firmware updates.</li>



<li>Durability on the Go with moisture-resistant construction, fluorine coating, and a unified 67mm filter thread across the G2 series.</li>
</ul>



<h3 class="wp-block-heading"><strong>Pricing and Availability</strong></h3>



<p>The Tamron 16-30mm F/2.8 Di III VXD G2 (Model A064) will be available from authorized retailers in the UK, Ireland. Sales are expected to start on July 31, 2025 for the Sony E-mount, and on August 22, 2025 for the Nikon Z mount. The recommended retail price, for bith the Sony E and the Nikon Z version, will be £849.99 / €989.99 including VAT.</p>
<div class="theso-bottom theso-entity-placement" id="theso-1050054416"><div id="theso-1530025842"><a href="https://www.mpb.com/en-uk/sell-or-trade?utm_source=the+society+q3+web&#038;utm_medium=" aria-label="Sell your photo kit"><img src="https://thesocieties.net/wp-content/uploads/2025/11/468x60-MPB-x-SoP_Sell-kit-02_UK.jpg" alt="Sell your photo kit"  srcset="https://thesocieties.net/wp-content/uploads/2025/11/468x60-MPB-x-SoP_Sell-kit-02_UK.jpg 468w, https://thesocieties.net/wp-content/uploads/2025/11/468x60-MPB-x-SoP_Sell-kit-02_UK-300x38.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2025/07/01/new-tamron-16-30mm-f2-8-di-iii-vxd-g2-ultra-wide-angle-zoom-for-sony-e-and-nikon-z-cameras/">New Tamron 16-30mm F2.8 Di III VXD G2 ultra-wide-angle zoom for Sony E and Nikon Z cameras</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">85221</post-id>	</item>
		<item>
		<title>Tamron lenses awarded with two prestigious 2024-2025 EISA Awards</title>
		<link>https://thesocieties.net/blog/2024/08/15/tamron-lenses-awarded-with-two-prestigious-2024-2025-eisa-awards/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Thu, 15 Aug 2024 13:58:01 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[EISA]]></category>
		<category><![CDATA[Eisa award]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[lenses]]></category>
		<category><![CDATA[Tamron]]></category>
		<category><![CDATA[Zoom Lenses]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=79264</guid>

					<description><![CDATA[<p>Transcontinenta UK Ltd., distributor for Tamron UK and Ireland announces the presentation by the Expert Imaging and Sound Association (EISA) of its EISA Awards to two Tamron lenses: 70-180mm F/2.8 Di III VC VXD G2 (Model A065) for &#8220;EISA BEST-BUY TELEPHOTO ZOOM LENS 2024-2025&#8221;, 17-50mm F/4 Di III VXD (Model A068) for &#8220;EISA BEST-BUY WIDEANGLE<br /><a class="moretag" href="https://thesocieties.net/blog/2024/08/15/tamron-lenses-awarded-with-two-prestigious-2024-2025-eisa-awards/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2024/08/15/tamron-lenses-awarded-with-two-prestigious-2024-2025-eisa-awards/">Tamron lenses awarded with two prestigious 2024-2025 EISA Awards</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="700" height="386" src="https://thesocieties.net/wp-content/uploads/2024/08/tamron-1.jpg" alt="" class="wp-image-79265" srcset="https://thesocieties.net/wp-content/uploads/2024/08/tamron-1.jpg 700w, https://thesocieties.net/wp-content/uploads/2024/08/tamron-1-300x165.jpg 300w" sizes="(max-width: 700px) 100vw, 700px" /></figure>
</div>


<p>Transcontinenta UK Ltd., distributor for Tamron UK and Ireland announces the presentation by the Expert Imaging and Sound Association (EISA) of its <strong>EISA Awards</strong> to two Tamron lenses: 70-180mm F/2.8 Di III VC VXD G2 (Model A065) for &#8220;EISA BEST-BUY TELEPHOTO ZOOM LENS 2024-2025&#8221;, 17-50mm F/4 Di III VXD (Model A068) for &#8220;EISA BEST-BUY WIDEANGLE ZOOM LENS 2024-2025&#8221;. Tamron has been honored with EISA Awards for 19 consecutive years. Plus, this year Tamron wins two prestigious awards.</p>



<h5 class="wp-block-heading"><strong>Excerpt from the Award Citation of the EISA Jury</strong></h5>



<p><strong>&#8220;</strong><strong>BEST-BUY TELEPHOTO ZOOM LENS 2024-2025&#8243;: 70-180mm F/2.8 Di III VC VXD G2 (Model A065)</strong></p>


<div class="wp-block-image">
<figure class="alignright size-full"><img loading="lazy" decoding="async" width="400" height="267" src="https://thesocieties.net/wp-content/uploads/2024/08/tamron-2.jpg" alt="" class="wp-image-79266" srcset="https://thesocieties.net/wp-content/uploads/2024/08/tamron-2.jpg 400w, https://thesocieties.net/wp-content/uploads/2024/08/tamron-2-300x200.jpg 300w" sizes="(max-width: 400px) 100vw, 400px" /></figure>
</div>


<p><em>With the 70-180mm F/2.8 Di III VC VXD G2, Tamron offers a fast yet affordable telephoto zoom. The new optical construction, including XLD and LD glass lens elements, optimises the imaging performance over the entire focal length range. The close-up limit has been improved to 30cm at the shortest focal length. Unlike the previous model, this second-generation optic is now equipped with an optical image stabiliser, yet it remains compact and lightweight. The fast VXD linear motor ensures slick, precise autofocus, which also supports the Fast Hybrid AF and Eye AF of Sony cameras. Thanks to a built-in USB-C port, users can customise various functions using a computer or Android smartphone via the Tamron Lens Utility app.</em></p>



<p><strong>&#8220;</strong><strong>BEST-BUY WIDEANGLE ZOOM LENS 2024-2025&#8243;: 17-50mm F/4 Di III VXD (Model A068)</strong></p>


<div class="wp-block-image">
<figure class="alignright size-full"><img loading="lazy" decoding="async" width="400" height="267" src="https://thesocieties.net/wp-content/uploads/2024/08/tamron-3.jpg" alt="" class="wp-image-79267" srcset="https://thesocieties.net/wp-content/uploads/2024/08/tamron-3.jpg 400w, https://thesocieties.net/wp-content/uploads/2024/08/tamron-3-300x200.jpg 300w" sizes="(max-width: 400px) 100vw, 400px" /></figure>
</div>


<p><em>The Tamron 17-50mm F/4 Di III VXD, for full-frame mirrorless cameras with the Sony E-mount, is a practical lens that covers an ultra-wideangle to standard zoom range. This means that, together with a telephoto zoom, it can cover most subjects. On its own, this lens will often be all that is needed for those engaging in travel, architecture, landscape or street photography. With a fixed f/4 maximum aperture, the weight is low at just 460g, despite the large zoom range and weatherproof construction. Photographers will appreciate the lightning-fast focusing, while videographers can be pleased that the focus and zoom rings move very smoothly. The Tamron 17-50mm F/4 Di III VXD is also modestly priced, making it a particularly good buy.</em></p>



<p><strong>About the EISA Award</strong></p>



<p>The Expert Imaging and Sound Association is the community of 58 technology magazines, websites and social media commentators from 29 countries, specializing in hi-fi, home theatre, photo and video, in-car and mobile electronics. Every year the EISA jury of experts rewards the best products in each class with a coveted EISA Award.</p>



<p><strong>EISA Award Winning Tamron Lenses</strong> The receipt of this prestigious award marks the 26th year Tamron has won an EISA Award, and the 19th consecutive year since 2006. Plus, this year Tamron wins two prestigious awards.</p>



<p><a href="https://www.tamron.com/global/consumer">https://www.tamron.com/global/consumer</a></p>
<div class="theso-bottom theso-entity-placement" id="theso-84595195"><div id="theso-78470278"><a href="https://www.anthropics.com/landscapepro/editions/" aria-label="landscapepro-1819"><img src="https://thesocieties.net/wp-content/uploads/2022/01/landscapepro-1819-17.jpg" alt=""  srcset="https://thesocieties.net/wp-content/uploads/2022/01/landscapepro-1819-17.jpg 468w, https://thesocieties.net/wp-content/uploads/2022/01/landscapepro-1819-17-300x51.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="80"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2024/08/15/tamron-lenses-awarded-with-two-prestigious-2024-2025-eisa-awards/">Tamron lenses awarded with two prestigious 2024-2025 EISA Awards</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">79264</post-id>	</item>
		<item>
		<title>Tamron 28-300mm F/4-7.1 Di III VC VXD 10.7x all-in-one zoom lens</title>
		<link>https://thesocieties.net/blog/2024/07/31/tamron-28-300mm-f-4-7-1-di-iii-vc-vxd-10-7x-all-in-one-zoom-lens/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Wed, 31 Jul 2024 10:10:18 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[Camera]]></category>
		<category><![CDATA[imaging]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=78818</guid>

					<description><![CDATA[<p>Tamron distributor for the UK and Ireland, introduces the Tamron 28-300mm F/4-7.1 Di III VC VXD (Model A074), a 10.7x all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras.&#160; The Tamron 28-300mm F/4-7.1 VC delivers exceptional imaging performance across an impressive focal range, spanning from wide-angle to telephoto. This compact lens achieves a 10.7x zoom<br /><a class="moretag" href="https://thesocieties.net/blog/2024/07/31/tamron-28-300mm-f-4-7-1-di-iii-vc-vxd-10-7x-all-in-one-zoom-lens/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2024/07/31/tamron-28-300mm-f-4-7-1-di-iii-vc-vxd-10-7x-all-in-one-zoom-lens/">Tamron 28-300mm F/4-7.1 Di III VC VXD 10.7x all-in-one zoom lens</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>Tamron distributor for the UK and Ireland, introduces the <strong>Tamron 28-300mm F/4-7.1 Di III VC VXD (Model A074</strong>), a 10.7x all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras.&nbsp;</p>


<div class="wp-block-image">
<figure class="alignright size-full"><img loading="lazy" decoding="async" width="500" height="276" src="https://thesocieties.net/wp-content/uploads/2024/07/tamron-july24.jpg" alt="Tamron 28-300mm " class="wp-image-78819" srcset="https://thesocieties.net/wp-content/uploads/2024/07/tamron-july24.jpg 500w, https://thesocieties.net/wp-content/uploads/2024/07/tamron-july24-300x166.jpg 300w" sizes="(max-width: 500px) 100vw, 500px" /></figure>
</div>


<p>The Tamron 28-300mm F/4-7.1 VC delivers exceptional imaging performance across an impressive focal range, spanning from wide-angle to telephoto. This compact lens achieves a 10.7x zoom ratio while measuring just 126mm in length and weighing a mere 610g. It incorporates the VXD (Voice-coil eXtreme-torque Drive) linear motor focusing mechanism, ensuring swift and precise autofocus throughout its zoom range. Tamron&#8217;s VC (Vibration Compensation) technology guarantees sharp images, even when shooting handheld at 300mm or in low-light conditions.</p>



<p>With a minimum object distance of 0.19m and a maximum magnification ratio of 1:2.8 at the wide end, this versatile lens opens up possibilities for wide macrophotography. It also features a Focus Set Button and a connection port for the dedicated Tamron Lens Utility™ software, expanding creative options for both stills and video. Built to last, the lens boasts moisture-resistant construction and a protective fluorine coating on the front element. The 28-300mm F/4-7.1 VC empowers photographers to capture an extensive range of subjects with a single, all-in-one solution.With a minimum object distance of 0.19m and a maximum magnification ratio of 1:2.8 at the wide end, this versatile lens opens up possibilities for wide macrophotography. It also features a Focus Set Button and a connection port for the dedicated Tamron Lens Utility™ software, expanding creative options for both stills and video. Built to last, the lens boasts moisture-resistant construction and a protective fluorine coating on the front element. The 28-300mm F/4-7.1 VC empowers photographers to capture an extensive range of subjects with a single, all-in-one solution.</p>


<div class="wp-block-image">
<figure class="alignright size-full"><img loading="lazy" decoding="async" width="500" height="276" src="https://thesocieties.net/wp-content/uploads/2024/07/tamron-july24-2.jpg" alt="" class="wp-image-78820" srcset="https://thesocieties.net/wp-content/uploads/2024/07/tamron-july24-2.jpg 500w, https://thesocieties.net/wp-content/uploads/2024/07/tamron-july24-2-300x166.jpg 300w" sizes="(max-width: 500px) 100vw, 500px" /></figure>
</div>


<h5 class="wp-block-heading"><strong>Main features</strong></h5>



<ul class="wp-block-list">
<li>Versatile 10.7x zoom range:<br>Covers 28mm wide angle to 300mm telephoto for full-frame mirrorless cameras. This extensive range allows photographers to capture everything from sweeping landscapes to distant subjects without having to change lenses.</li>



<li>Superior image quality:<br>Features advanced lens elements and coatings for exceptional clarity and aberration control. Optical construction includes XLD and LD elements and BBAR-G2 coating to ensure high quality images throughout the zoom range.</li>



<li>Compact and lightweight:<br>Despite its large zoom range, it measures only 126mm in length and weighs only 610g. This portability makes it an ideal all-in-one solution for travel photography and everyday shooting scenarios.</li>



<li>VXD autofocus system:<br>Incorporates Tamron&#8217;s premium linear motor for fast and precise focusing. This system ensures quiet operation and reliable performance throughout the zoom range, benefiting both still photography and video recording.</li>



<li>Vibration Compensation (VC):<br>Incorporates Tamron&#8217;s proprietary VC mechanism for steady shooting, especially in the telephoto range. This feature effectively minimizes camera shake, allowing for sharper handheld images in challenging lighting conditions.</li>



<li>Tamron Lens Utility: Provides customization options and firmware updates via proprietary software.</li>



<li>User-friendly design:<br>Features 67mm filter size, focus lock button and zoom lock mechanism for enhanced operability. The consistent filter size across Tamron&#8217;s mirrorless lens lineup simplifies filter use, while the customizable Focus Set Button and Zoom Lock add convenience to the shooting experience.</li>



<li>Durable construction:<br>Features moisture-resistant construction and a protective fluorine coating on the front element.</li>



<li>Camera compatibility:<br>Works seamlessly with various camera functions, including Fast Hybrid AF and Eye AF.</li>
</ul>



<h5 class="wp-block-heading"><strong>Availability and price</strong></h5>



<p>The new Tamron 28-300mm F/4-7.1 Di III VC VXD (Model A074) for full-frame Sony E-mount is expected to be available from Tamron dealers in the UK and Ireland by the end of August. The recommended retail price including VAT will be £879.99/ €999.</p>
<div class="theso-bottom theso-entity-placement" id="theso-3157894992"><div id="theso-3462774900"><a href="https://testdrive.trythekit.com/?referrer=&#038;utm_source=&#038;utm_medium=&#038;utm_campaign=&#038;utm_content=" aria-label="Canon Test Drive"><img src="https://thesocieties.net/wp-content/uploads/2025/12/CanonTestDrive.jpg" alt="Canon Test Drive"  srcset="https://thesocieties.net/wp-content/uploads/2025/12/CanonTestDrive.jpg 468w, https://thesocieties.net/wp-content/uploads/2025/12/CanonTestDrive-300x38.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2024/07/31/tamron-28-300mm-f-4-7-1-di-iii-vc-vxd-10-7x-all-in-one-zoom-lens/">Tamron 28-300mm F/4-7.1 Di III VC VXD 10.7x all-in-one zoom lens</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">78818</post-id>	</item>
		<item>
		<title>Tamron introduces the 50-300mm F4.5-6.3 Di III VC VXD for Sony E-Mount</title>
		<link>https://thesocieties.net/blog/2024/06/06/tamron-introduces-the-50-300mm-f4-5-6-3-di-iii-vc-vxd-for-sony-e-mount/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Thu, 06 Jun 2024 10:56:56 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[Camera]]></category>
		<category><![CDATA[Mirrorless]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=77302</guid>

					<description><![CDATA[<p>Transcontinenta UK, Tamron distributor for the UK and Ireland introduces the 50-300mm F/4.5-6.3 Di III VC VXD (Model A069), a unique 6x telephoto zoom lens, starting at 50mm on the wide end for added versatility, for Sony E-mount full-frame mirrorless cameras. Tamron&#8217;s new 50-300mm F/4.5-6.3 VC zoom provides a wide 50mm starting option in response<br /><a class="moretag" href="https://thesocieties.net/blog/2024/06/06/tamron-introduces-the-50-300mm-f4-5-6-3-di-iii-vc-vxd-for-sony-e-mount/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2024/06/06/tamron-introduces-the-50-300mm-f4-5-6-3-di-iii-vc-vxd-for-sony-e-mount/">Tamron introduces the 50-300mm F4.5-6.3 Di III VC VXD for Sony E-Mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="wp-block-image">
<figure class="alignright size-medium"><img loading="lazy" decoding="async" width="300" height="200" src="https://thesocieties.net/wp-content/uploads/2024/06/Tamron-50-300mm-300x200.jpg" alt=" 50-300mm F4.5-6.3 Di III VC VXD" class="wp-image-77303" srcset="https://thesocieties.net/wp-content/uploads/2024/06/Tamron-50-300mm-300x200.jpg 300w, https://thesocieties.net/wp-content/uploads/2024/06/Tamron-50-300mm.jpg 500w" sizes="(max-width: 300px) 100vw, 300px" /></figure>
</div>


<p>Transcontinenta UK, Tamron distributor for the UK and Ireland introduces the 50-300mm F/4.5-6.3 Di III VC VXD (Model A069), a unique 6x telephoto zoom lens, starting at 50mm on the wide end for added versatility, for Sony E-mount full-frame mirrorless cameras.</p>



<p>Tamron&#8217;s new 50-300mm F/4.5-6.3 VC zoom provides a wide 50mm starting option in response to user feedback that “the view angle is somewhat lacking at the wide end” when using a 70-300mm zoom. Although it extends to 300mm at the telephoto end, the 50-300mm F/4.5-6.3 VC features an extremely compact size with a length of just 150mm and a class-leading light weight of 665g. In addition, the expert arrangement of special lens elements effectively controls aberrations and produces high image quality throughout the entire 50-300mm zoom range. The lens is equipped with the VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism that delivers excellent quietness and agile autofocus performance, while the VC (Vibration Compensation) image stabilization mechanism provides powerful support for every aspect of shooting.</p>



<p>At the 50mm wide end, the lens attains an MOD (Minimum Object Distance) of 0.22m for a remarkable maximum magnification ratio of 1:2. This provides excellent close-range shooting performance that allows users to fully enjoy the world of half-macro shooting. The 67mm filter size is common to many Tamron lenses for mirrorless cameras for greater enjoyment and convenience when carrying multiple lenses &#8211; or even just one during everyday excursions. The 50-300mm F/4.5-6.3 VC is packed with features that support an enriched shooting experience, such as Moisture-Resistant Construction, Fluorine Coating, and the connector port for the dedicated Tamron Lens Utility<sup>TM&nbsp;</sup>software developed in-house by Tamron. Turn ordinary, everyday events into memorable shots. This Ultra Multi Focal Length zoom lens empowers users to enjoy serious photography in a user-friendly package and expands the potential for creative expression.</p>



<h2 class="wp-block-heading">Key features Tamron 50-300mm F/4.5-6.3 Di III VC VXD</h2>



<h3 class="wp-block-heading">Unique telephoto lens with 50mm at the wide end</h3>



<p>The 50-300mm F/4.5-6.3 VC surpasses the conventional wisdom of 300mm-class telephoto zoom lenses in the 70-300mm focal range by expanding the wide end to 50mm. Catering to this focal length expansion at the wide end instantly opens greater possibilities of photographic expression for users needing a wider focal length. Unlike the conventional 70-300mm lens, this lens starts at 50mm at the wide end and is equipped with the VC mechanism, obtains a truly high image quality within its class and maintains the widely appreciated compactness of earlier products achieving a class-leading compact size with a length of just 150mm and weight of 665g. The compact size also produces outstanding balance when paired with an APS-C camera, with the exceptional mobility that allows the user to concentrate on shooting.</p>



<h3 class="wp-block-heading">Uncompromised optical performance throughout the entire 50-300mm zoom range</h3>



<p>The optical construction of the 50-300mm F/4.5-6.3 VC includes 19 elements in 14 groups and is optimized for high image quality across the entire zoom range. The generous and expert arrangement of special lens elements, including two XLD (eXtra Low Dispersion) and two LD (Low Dispersion) lens elements, efficiently controls chromatic and other aberrations. Tamron&#8217;s BBAR-G2 (Broad-Band Anti-Reflection Generation 2) Coating has been applied to suppress ghosting and flare, allowing the capture of fine details even in backlit situations. The combination delivers stunning clarity and contrast. Creative expression comes to life with uncompromising high resolution from the center to the corner of every image, while beautifully soft bokeh isolates the subject from the background for greater dramatic effect.</p>



<h3 class="wp-block-heading">High-speed and high-precision AF with superb subject tracking performance</h3>



<p>The autofocus drive is equipped with Tamron&#8217;s VXD linear motor focus mechanism. Users can easily lock in accurate focus from the MOD to infinity thanks to the high-speed and high-precision autofocus system. Additionally, focus tracking is extremely precise allowing users to accurately capture sudden subject movements. The linear motor also suppresses drive noise and vibrations during focusing, making it ideal shooting for both still photos and video in environments that demand quietness.</p>



<h3 class="wp-block-heading">Amazing half-macro shooting with an MOD of 0.22m at the 50mm wide end and a magnification ratio of 1:2</h3>



<p>Tamron&#8217;s 50-300mm F/4.5-6.3 VC is capable of excellent close-range shooting performance. The MOD is 0.22m and the maximum magnification ratio is 1:2 at the 50mm wide end, meaning users can get exceptionally close to a subject to enjoy half-macro shooting. Even at the 300mm tele end, this new zoom attains an MOD of 0.9m with a maximum magnification ratio of 1:3.1. The extraordinary level of versatility lets users highlight the charm of subjects and capture unique compositions only possible with this lens.</p>



<h3 class="wp-block-heading">Equipped with Tamron’s proprietary VC mechanism</h3>



<p>The multitalented new 50-300mm F/4.5-6.3 VC is equipped with Tamron’s proprietary VC mechanism. This effectively suppresses camera shake that tends to occur when shooting in the telephoto range, when capturing moving objects, or during close focusing, enabling stable results overall. When shooting with an APS-C camera, the full-frame equivalent focal length ranges from 75 to 450mm, and the VC mechanism is especially useful when shooting at the telephoto end. The VC also reduces the degradation of picture quality when shooting in conditions prone to camera shake, such as dimly lit interiors or low-light landscapes. Moreover, at focal lengths up to 100mm, AI (Artificial Intelligence) technologies provide additional compensation with videography in mind.</p>



<h3 class="wp-block-heading">Proprietary software tool Tamron Lens Utility for lens function customization and firmware updates</h3>



<p><strong>High convenience and operability</strong></p>



<p><strong>　　</strong>&#8211; 67mm filter size, same as most other Tamron lenses for mirrorless cameras</p>



<p>　　- Focus Set Button for assigning camera function and Tamron Lens Utility function</p>



<p>　　- Enhanced overall lens design for user-friendly operation</p>



<p>　　- Zoom Lock mechanism</p>



<p><strong>Protective features (Moisture-Resistant Construction and Fluorine Coating)</strong></p>



<p><strong>Compatible with many camera-onboard features and functions, including Fast Hybrid AF and Eye AF</strong></p>



<h2 class="wp-block-heading">Availability and price</h2>



<p>The new Tamron 50-300mm F/4.5-6.3 Di III VC VXD for full-frame Sony E-mount is expected to be available from the Tamron Dealers by the end of June/early July. The recommended retail price including VAT will be £819.99 in the UK and €919.99 in Ireland.</p>
<div class="theso-bottom theso-entity-placement" id="theso-3445661561"><div id="theso-792797701"><a href="https://www.anthropics.com/smartphotoeditor/editions/" aria-label="smartphotoeditor"><img src="https://thesocieties.net/wp-content/uploads/2022/01/smartphotoeditor-1819-17.jpg" alt="smartphotoeditor"  srcset="https://thesocieties.net/wp-content/uploads/2022/01/smartphotoeditor-1819-17.jpg 468w, https://thesocieties.net/wp-content/uploads/2022/01/smartphotoeditor-1819-17-300x51.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="80"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2024/06/06/tamron-introduces-the-50-300mm-f4-5-6-3-di-iii-vc-vxd-for-sony-e-mount/">Tamron introduces the 50-300mm F4.5-6.3 Di III VC VXD for Sony E-Mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">77302</post-id>	</item>
		<item>
		<title>TAMRON announces development of first lens for Canon RF mount</title>
		<link>https://thesocieties.net/blog/2024/04/23/tamron-announces-development-of-first-lens-for-canon-rf-mount/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Tue, 23 Apr 2024 09:39:17 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[Canon]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[lenses]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Tamron]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=76616</guid>

					<description><![CDATA[<p>Tamron distributor for the UK and Ireland, proudly announces the development of Tamron&#8217;s first Canon RF mount lens, the Tamron 11-20mm F/2.8 Di III-A1 RXD (Model B060), an ultra wide-angle zoom lens for APS-C mirrorless cameras. Tamron&#8217;s lenses for mirrorless interchangeable lens cameras are highly regarded for their combination of superior optical performance and compact,<br /><a class="moretag" href="https://thesocieties.net/blog/2024/04/23/tamron-announces-development-of-first-lens-for-canon-rf-mount/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2024/04/23/tamron-announces-development-of-first-lens-for-canon-rf-mount/">TAMRON announces development of first lens for Canon RF mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>Tamron distributor for the UK and Ireland, proudly announces the development of <strong>Tamron&#8217;s first Canon RF mount lens</strong>, the <strong>Tamron 11-20mm F/2.8 Di III-A1 RX</strong>D (Model B060), an ultra wide-angle zoom lens for APS-C mirrorless cameras.</p>


<div class="wp-block-image">
<figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="600" height="331" src="https://thesocieties.net/wp-content/uploads/2024/04/tamron-tf.jpg" alt="" class="wp-image-76618" srcset="https://thesocieties.net/wp-content/uploads/2024/04/tamron-tf.jpg 600w, https://thesocieties.net/wp-content/uploads/2024/04/tamron-tf-300x166.jpg 300w" sizes="(max-width: 600px) 100vw, 600px" /></figure>
</div>


<p>Tamron&#8217;s lenses for mirrorless interchangeable lens cameras are highly regarded for their combination of superior optical performance and compact, lightweight designs. After receiving many requests from customers to offer lenses compatible with the CANON RF mount, Tamron made the decision to develop a lens for the Canon RF mount under a licence agreement.</p>



<p>The 11-20mm F2.8 is a fast-aperture zoom lens covering a focal length range from ultra wide-angle 11mm to 20mm, with a maximum aperture of F2.8 across its full range of focal lengths. With a surprisingly compact and lightweight design for a fast, ultra wide-angle zoom lens, the lens feels well-balanced when attached to a compact APS-C mirrorless camera body, making it ideal for regular use. Despite its small, lightweight design, it also delivers high-level imaging power with uncompromising optical design. Ultra-wide macro shooting is possible at 11mm with an MOD (Minimum Object Distance) of 0.15m and maximum magnification ratio of 1:4. This stunning close-range shooting performance enables creative use of perspective at the wide end.</p>



<p>The lens also incorporates an AF drive system with an RXD (Rapid-eXtra-silent stepping Drive) stepping motor unit that is remarkably quiet. The lens accurately captures not only still images but also video. It is also highly practical, with Moisture-Resistant Construction, Fluorine Coating, and other features designed for outdoor shooting, enabling users to easily enjoy the high image quality of this ultra wide-angle large-aperture F2.8 lens under a range of conditions.</p>



<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe class="youtube-player" width="690" height="389" src="https://www.youtube.com/embed/LV9EzDaQQY0?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent" allowfullscreen="true" style="border:0;" sandbox="allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox"></iframe>
</div></figure>



<h2 class="wp-block-heading">Unique features</h2>



<ul class="wp-block-list">
<li>Ultra Wide-Angle Zoom:<br>The 11-20mm range provides exceptional scope for creative photography, from expansive landscapes to intimate close-ups, with a minimum object distance of just 0.15m.</li>



<li>Consistent F/2.8 aperture:<br>Enjoy a constant F2.8 aperture throughout the zoom range, perfect for achieving consistent exposure settings in variable lighting conditions.</li>



<li>Outstanding optical performance:<br>It delivers high-level imaging power with uncompromising optical design.</li>



<li>Equipped with Tamron&#8217;s RXD stepping motor:<br>The lens offers fast, quiet autofocus capabilities suitable for both stills and video.</li>



<li>Perfect for wide-angle close-ups<br>The short MOD of just 0.15m gives a maximum magnification ratio of 1:4</li>



<li>Compact and lightweight:<br>Designed with mobility in mind, this lens ensures a balance of high optical performance and portability, ideal for photographers on the move.</li>



<li>Well protected against the elements:</li>



<li>Moisture-Resistant Construction and Fluorine Coating make it a reliable companion for outdoor photography.</li>
</ul>



<h2 class="wp-block-heading">Availability and price</h2>



<p>The Tamron 11-20mm F/2.8 Di III-A1 RX for the Canon RF mount is expected to be available sometime in 2024. The exact details and price will be made public then.</p>



<p><a href="https://www.tamron.eu/en-GB/newsroom/newsroom/tamron-announces-development-of-first-canon-rf-mount-lens">https://www.tamron.eu/en-GB/newsroom/newsroom/tamron-announces-development-of-first-canon-rf-mount-lens</a></p>
<div class="theso-bottom theso-entity-placement" id="theso-82647194"><div id="theso-534008066"><a href="https://www.onlinepictureproof.com/" aria-label="Everything you need to grow your Photography business."><img src="https://thesocieties.net/wp-content/uploads/2019/11/OnlinePictureProof-banner.gif" alt="Everything you need to grow your Photography business."  class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2024/04/23/tamron-announces-development-of-first-lens-for-canon-rf-mount/">TAMRON announces development of first lens for Canon RF mount</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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