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	<title>Steadyshot Archives - The Society of Photographers | International Photography Organisation</title>
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	<lastBuildDate>Wed, 01 Oct 2025 09:09:34 +0000</lastBuildDate>
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		<title>Sony Introduces FE 100mm F2.8 Macro GM OSS &#8211; A New Era in Macro Photography</title>
		<link>https://thesocieties.net/blog/2025/10/01/sony-introduces-fe-100mm-f2-8-macro-gm-oss-a-new-era-in-macro-photography/</link>
		
		<dc:creator><![CDATA[Ben Jones]]></dc:creator>
		<pubDate>Wed, 01 Oct 2025 09:09:30 +0000</pubDate>
				<category><![CDATA[Photography News]]></category>
		<category><![CDATA[lens]]></category>
		<category><![CDATA[macro]]></category>
		<category><![CDATA[optical]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[Steadyshot]]></category>
		<guid isPermaLink="false">https://thesocieties.net/?p=85987</guid>

					<description><![CDATA[<p>Sony has announced the FE 100mm F2.8 Macro G Master OSS, its first true G Master macro prime lens, designed to redefine close-up photography. The lens delivers up to 1.4× native magnification (expandable to 2.8× with teleconverters), making it one of the most versatile macro tools in its class. Featuring four XD linear motors, it<br /><a class="moretag" href="https://thesocieties.net/blog/2025/10/01/sony-introduces-fe-100mm-f2-8-macro-gm-oss-a-new-era-in-macro-photography/">+ Read More</a></p>
<p>The post <a href="https://thesocieties.net/blog/2025/10/01/sony-introduces-fe-100mm-f2-8-macro-gm-oss-a-new-era-in-macro-photography/">Sony Introduces FE 100mm F2.8 Macro GM OSS &#8211; A New Era in Macro Photography</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
]]></description>
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<figure class="alignright size-medium"><img decoding="async" width="300" height="162" src="https://thesocieties.net/wp-content/uploads/2025/10/Sony-FE-100mm-300x162.jpg" alt="Sony releases the Sony FE 100mm F2.8 Macro GM OSS" class="wp-image-85989" srcset="https://thesocieties.net/wp-content/uploads/2025/10/Sony-FE-100mm-300x162.jpg 300w, https://thesocieties.net/wp-content/uploads/2025/10/Sony-FE-100mm.jpg 500w" sizes="(max-width: 300px) 100vw, 300px" /></figure>
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<p>Sony has announced the <strong>FE 100mm F2.8 Macro G Master OSS</strong>, its first true G Master macro prime lens, designed to redefine close-up photography. The lens delivers up to <strong>1.4× native magnification</strong> (expandable to <strong>2.8× with teleconverters</strong>), making it one of the most versatile macro tools in its class. Featuring <strong>four XD linear motors</strong>, it offers fast, quiet, and precise autofocus, while a newly optimized <strong>Optical SteadyShot system</strong> minimizes shake even at extreme magnifications. Built for professionals, it includes <strong>dust and moisture resistance, fluorine coating, internal focusing</strong>, and intuitive controls such as a sliding focus clutch, aperture ring, and focus limiter. Beyond macro, the lens also excels in portraits, weddings, and detailed product work.</p>



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<iframe class="youtube-player" width="690" height="389" src="https://www.youtube.com/embed/58HnarUzJFE?si=jMa66VwqxWNqheAv&#038;version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent" allowfullscreen="true" style="border:0;" sandbox="allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox"></iframe>
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<p><strong>Pricing and Availability</strong></p>



<p>The Sony FE 100mm F2.8 Macro GM OSS will be available in&nbsp;November 2025&nbsp;for approximately&nbsp;​ 1,600€ / £1,400.</p>



<p><strong>Check out the full press release <a href="https://www.sony.co.uk/presscentre/sony-unveils-sony-fe-100mm-f28-macro-gm-oss-redefining-macro-photography-to-reveal-new-worlds">here</a></strong></p>
<div class="theso-bottom theso-entity-placement" id="theso-1627392713"><div id="theso-2807822008"><a href="https://thesocieties.net/join/" aria-label="Join today"><img src="https://thesocieties.net/wp-content/uploads/2018/10/join230409.jpg" alt="Join today"  srcset="https://thesocieties.net/wp-content/uploads/2018/10/join230409.jpg 468w, https://thesocieties.net/wp-content/uploads/2018/10/join230409-300x38.jpg 300w" sizes="(max-width: 468px) 100vw, 468px" class="no-lazyload" width="468" height="60"   /></a></div></div><p>The post <a href="https://thesocieties.net/blog/2025/10/01/sony-introduces-fe-100mm-f2-8-macro-gm-oss-a-new-era-in-macro-photography/">Sony Introduces FE 100mm F2.8 Macro GM OSS &#8211; A New Era in Macro Photography</a> appeared first on <a href="https://thesocieties.net">The Society of Photographers | International Photography Organisation</a>.</p>
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