LK Samyang, a global leader in optical innovation, proudly announce the introduction of Samyang’s second L Mount lens since joining the L Mount alliance – The AF 14-24mm F2.8 L Mount. The lens is also a further example of the continued collaboration between Samyang and Schneider-Kreuznach. Combining Samyang’s advanced manufacturing and autofocus technologies with Schneider’s optical expertise, this product shares everything you’ve already come to know and love from the existing Sony FE Mount version of this optic.

This new L-mount version of the AF 14-24mm F2.8 maintains the same optical performance and key specifications as the original FE mount version, while featuring a compact length of approximately 87mm, an ultra-lightweight design of just 441g, and a minimum focusing distance (MOD) of 0.18m. Through this expansion, Samyang aims to offer a broader range of options to global users across diverse camera systems.

KEY FEATURES

• Co-developed optical design with Schneider-Kreuznach
  Combining German optical precision with LK Samyang’s advanced AF technology
• Ultra-wide 14-24mm zoom range
  Expansive field of view from 114.2º to 24mm for versatile shooting
• Constant F2.8 aperture
  Reliable performance in low-light conditions with excellent depth control
• Compact & lightweight design (441g)
  Exceptional portability compared to other ultra-wide zoom lenses
• 77mm front filter compatibility
  Rare feature in ultra-wide zoom lenses, enabling creative filter use
• Minimum focusing distance of 0.18m
  Enables dynamic close-up shots with strong perspective

Craig Harrison, Senior Product Manager, Holdan, commented:

“It’s great to see Samyang’s continued investment in the L-Mount Alliance, and the new AF 14-24mm F2.8 L-Mount further highlights their ongoing collaboration with Schneider-Kreuznach. Like the existing Sony FE Mount version, I expect this lens will be a great choice for users looking for a wide-angle zoom that combines excellent optical performance with a great feature set and a compelling price tag.”

Availability – Available to order now. Stock is expected to start shipping in May.
Loan/Demo Product – We have samples for loaning out to customers. Please contact us if you need to arrange a loan or demo.

For more information, visit https://www.holdan.co.uk/brand/Samyang

The post LK Samyang Expands Its Co-Developed Super-Wide Zoom AF 14-24mm F2.8 FE to L-Mount appeared first on The Society of Photographers | International Photography Organisation.

Panasonic is pleased to introduce the new LUMIX S 100-500mm F5-7.1 O.I.S. (S-R100500) interchangeable lens based on the L-Mount system standard.

As the first^*1 ultra-telephoto zoom lens in the LUMIX S Series lineup to cover a focal length of up to 500mm, this lens supports lens teleconverters^*2, enabling ultra-telephoto shooting with a combined focal length of up to 1000mm. It delivers high resolution and beautiful bokeh across the entire zoom range, enabling photographers and videographers to capture stunning images and footage in a wide variety of shooting scenarios including wildlife, motorsports, and landscapes.

With an optimized lens element arrangement and Dual Phase Linear Motor, the lens achieves a remarkably compact design with an overall length of just 196.1mm, while delivering impressive ultra-telephoto performance. High-speed, high-precision, and silent autofocus, combined with Dual I.S. 2 image stabilization supporting up to 7.0 stops*³, ensures exceptional portability and handheld shooting support, expanding creative possibilities in the field.

The lens is also designed for intuitive operation, featuring a customisable focus ring and a focus button. The focus ring can be used as a control ring, by assigning preferred settings such as aperture or other customisable parameters*⁴, while the focus button allows users to assign their preferred functions, enabling a highly personalised and responsive shooting experience. To meet the growing demand for video production, the lens also incorporates features such as focus breathing suppression and micro-step aperture control for smooth exposure transitions, supporting high-quality video performance.

With this product, Panasonic aims to contribute to expanding the creative scope by providing a compact yet powerful ultra-telephoto shooting experience for both enthusiasts and professionals.

The First^*1 Ultra-Telephoto Zoom Lens in the LUMIX S Series Covering Up to 500mm

• Maintains high resolution across the entire zoom range, delivering sharp detail and beautiful bokeh even at maximum aperture
• Covers focal lengths from 100mm to 500mm; compatible with lens teleconverters^*2 for ultra-telephoto shooting up to 1000mm

Powerful 7.0-stop Dual I.S. 2 for Unshakable Stability and Enhanced Mobility

• Achieves highly effective image stabilization with 7.0-stop*³ Dual I.S. 2
• Ultra-telephoto zoom reaches in a remarkably compact 196.1mm design
• High-speed, high-precision AF powered by a Dual Phase Linear Motor

Intuitive Operability for Focused Shooting

• Focus ring can be assigned to control shooting settings such as aperture (Control Ring function) ^*4
• Focus button can be assigned to support intuitive operations such as Hybrid Zoom^*5

^{*1 As of September 24, 2025. Among interchangeable lenses for AF compatible full-frame mirrorless cameras.
*2 With optional teleconverter DMW-STC20 attached. Sold separately. Maximum aperture becomes two stops slower. When a teleconverter is attached, the focal length of this lens is limited to 150–500mm.
*3 Based on the CIPA standard [Yaw/Pitch direction: focusing distance f=500mm. When LUMIX S1RII is used.]
*4 Compatible cameras: DC-S1M2, DC-S1M2ES, DC-S1RM2 (Firmware version 1.2)
*5 This function combines optical zoom and crop zoom, allowing you to extend the telephoto range using only the zoom ring without changing the focal length at the wide-end.}

^{• L-Mount is a trademark or registered trademark of Leica Camera AG.
• Design and specifications are subject to change without notice.} 

https://www.panasonic.com

The post Panasonic Introduces the First Ultra-Telephoto Zoom Lens in the LUMIX S Series:LUMIX S 100-500mm F5-7.1 O.I.S. (S-R100500) appeared first on The Society of Photographers | International Photography Organisation.

With over 150 years of expertise, Leica has built a legacy in developing precision optical instruments. Leica Camera AG introduces the new Leica Vario-Elmarit-SL 28–70 f/2.8 ASPH., setting a new standard as the most compact and lightweight zoom lens for the SL-System. It seamlessly blends versatility with exceptional imaging performance, enriching the L-Mount portfolio with a premium, fast standard zoom lens designed for everyday use.

The innovative optical design and incorporation of aspherical elements enable the new SL-Lens to deliver exceptional performance while maintaining a constant f/2.8 aperture across its entire focal-length range. Thanks to its constant aperture throughout the zoom range, this lens is an ideal choice for both photography and videography. Featuring Leica’s globally renowned craftsmanship, the new Vario-Elmarit-SL is a premium lens that meets the exacting standards of ambitious photographers, providing them with the support they need to bring their creative visions to life.

The focal length spanning from 28 to 70 mm allows the lens to transition from wide angle to slight telephoto, making it particularly well-suited for capturing landscapes, travel scenes and portraits. The fast autofocus system consistently delivers precise and reliable focus. Cutting-edge coatings on the lenses ensure optimal colour rendition and contrast. These optimise light transmission while effectively minimising reflections. The sophisticated optical construction, comprising 16 lenses arranged in 12 groups, delivers exceptional performance. Three of these lenses feature aspherical surfaces on both sides, enhancing image quality and precision.

The advanced internal technology is securely shielded from external elements, such as dust and splash water, thanks to its durable metal housing. Despite this metal housing, the lens remains lightweight at just 572 g. Its compact dimensions – 102 mm in length with a maximum diameter of 72 mm – ensure excellent portability and versatility for both photography and videography.

The Leica Vario-Elmarit-SL 28–70 f/2.8 ASPH. will be available worldwide in Leica Stores, in the Leica Online Store and from authorised dealers from 12 June 2025. It can be purchased individually or as part of an attractive kit with the SL3-S. The recommended retail price for the lens is EUR 1,950.00 incl. VAT. The recommended retail price for the SL3-S Vario Kit 28–70 is EUR 6,500.00 incl. VAT.

Read more here

The post New: Leica Vario-Elmarit-SL 28–70 f/2.8 ASPH. appeared first on The Society of Photographers | International Photography Organisation.

This newly added lens to the LUMIX standard zoom lineup features a large aperture of F2.8 throughout its versatile zoom range. Its unique compact and lightweight design enhances mobility, making it an ideal choice for dynamic landscape and architectural photography, exploiting the 24mm wide-angle perspective, as well as for capturing beautifully bokeh-rich portraits at the 60mm focal length. Additionally, with the Hybrid Zoom feature, you can extend your zoom range up to 187mm for both photos and videos. The large aperture of F2.8 provides high-resolution performance and exquisite bokeh across the zoom range, enabling fast shutter speeds and minimizing subject blur even in low-light conditions.

By optimizing the lens configuration and minimizing the filter diameter, along with the introduction of newly developed Dual Phase Linear Motor and a new optical encoder, the lens achieves its compactness and light weight with a total length of approximately 99.9mm and a mass of about 544g, while also delivering high-speed, high-precision AF performance. Versatility is further enhanced by an equipped focus button on the lens barrel, facilitating intuitive shooting and allowing customization of preferred features assigned to the button. Additionally, it is the first in the S series to support the control ring assignment, enabling use of the focus ring as a customizable control ring for key settings such as aperture control, and exposure compensation.

Moreover, it has outstanding video production capabilities, such as advanced optical design and an optimized internal barrel structure that effectively suppress focus breathing. Also, in high-contrast scenes, micro-step aperture control enables smooth F-stop transitions, preventing sudden exposure changes. Starting at 24mm wide-angle, it is also an excellent choice for video, offering exceptional versatility in a single lens.

The LUMIX S-E2460 will be available in June 2025 for RRP £899.00

The post Panasonic Introduces New Large-Aperture Standard Zoom Lens: LUMIX S 24-60mm F2.8 (S-E2460) appeared first on The Society of Photographers | International Photography Organisation.

Sigma are pleased to announce that the download of firmware for SIGMA’s L-Mount is now available.

The changes in this firmware are as follows:

Applicable product and version
SIGMA 35mm F2 DG DN | Contemporary Ver1.3 for L-Mount

Benefit of the update
The exposure stability has been improved.
The operational stability has been improved when continuous shooting is performed in continuous AF (AF-C) mode.

How to update
For those who update the firmware in-camera
Before updating the firmware, click on the firmware download page below and read “Before updating”.

https://www.sigma-global.com/en/support/firmware/c020_35_2/?mount=l-mount

For those who own the SIGMA USB DOCK UD-11
Connect the lens to your computer via the SIGMA USB DOCK UD-11 (sold separately), then open SIGMA Optimization Pro*. If the firmware isn’t the latest version, the following message will appear: “The latest lens firmware is available.” Click “Yes” to update.

Before updating lens firmware via the SIGMA USB DOCK UD-11 for L-mount, please ensure that you have updated to the latest version of SIGMA Optimization Pro.

The post Firmware update for SIGMA 35ｍｍ F2 DG DN | Contemporary in L-Mount appeared first on The Society of Photographers | International Photography Organisation.

New telephoto zoom lens with a focal length of 70–200 mm and new 2.0x Extender expand the L-Mount portfolio.

Leica lenses are valued worldwide for their outstanding quality. Their legendary imaging performance is based on more than 150 years of expertise in the manufacturing of optical instruments. The same applies to the new Leica Vario-Elmarit-SL 70–200 f/2.8 ASPH.

Being the third zoom lens with an aperture of 2.8, the new Vario-Elmarit-SL 70–200 f/2.8 ASPH. forms a powerful trinity series for the SL-System together with the Super-Vario-Elmarit-SL 14–24 f/2.8 ASPH. and the Vario-Elmarit-SL 24–70 f/2.8 ASPH. This series makes it possible to photograph and film with a continuous aperture over the entire focal length range from 14 mm ultra wide-angle to 200 mm telephoto. At the same time, Leica Camera AG introduces another extender for the telephoto Varios with L-Mount. The Extender L 2.0x extends the new SL-Lens to a focal length of up to 400 mm.

With a classic telephoto zoom focal length, it is predestined for impressive portrait shots. Thanks to the high aperture ratio over the entire zoom range and the excellent image stabilisation, the new Vario lens also meets every challenge of event, sports and nature photography.

Inside the lens, 20 lenses in 15 groups, including three lenses with aspherical surfaces, ensure razor-sharp, detailed images right into the corners across all focal lengths. In addition, convenient handling is made possible by the internal focusing and the resulting constant overall length at any focal distance.

With the new Extender L 2.0x, which is available separately, the focal length of the telephoto Vario can be extended from 70–200 mm to 140–400 mm. It takes up hardly any space in the bag but offers plenty of scope to realise your own creative visions.

The retail price for the new Leica Vario-Elmarit-SL 70–200 f/2.8 ASPH. will be 3,150.00 EUR including VAT. The retail price for the Leica Extender L 2.0x will be 920.00 EUR including VAT. Both products will be available globally at all Leica Stores, the Leica Online Store and authorised dealers starting now.

https://leica-camera.com/en-GB

The post Leica completes trinity series for the SL-System appeared first on The Society of Photographers | International Photography Organisation.

• The appearance and specifications of the product are subject to change.
• This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation.
• L-Mount is a registered trademark of Leica Camera AG.

Beyond standard
Harness the power of this versatile and portable F2.8 optic with an extended 28-105mm focal range – a standard zoom that goes well beyond standard.

The SIGMA 28-105mm F2.8 DG DN | Art is not just another standard zoom lens. With a powerful wide-angle to medium telephoto focal length and a bright F2.8 aperture throughout, this full-frame mirrorless zoom combines outstanding optical performance, superb build quality and a range of pro-grade features to make it one of the most versatile optics on the market for mirrorless systems. The lens is built to tackle a huge range of subjects and situations, from expansive low-light landscapes to portraits with big, beautiful bokeh, and thanks to SIGMA’s latest optical technology and the use of large diameter elements including FLD, SLD and five aspherical elements, it is able to do so with superb clarity and sharpness. This allows the lens to deliver exceptional versatility without compromising on optical quality. The lens also includes high-speed AF with HLA technology, a rugged dust- and splash-resistant structure, and various functions such as an aperture ring, all packed into a compact and lightweight body weighing less than 1kg, making it an exceptional all-round choice for both stills and video.

Key specifications

Lens construction: 18 elements in 13 groups (2 FLD, 1 SLD, 5 aspherical elements)｜ Angle of view: 75.4-23.3°｜Number of diaphragm blades: 12 (rounded diaphragm) | Minimum aperture: F22｜Minimum focusing distance: 40cm / 15.8in.｜ Maximum magnification ratio: 1:3.1 at f=105mm｜Filter size: φ82mm | Maximum Diameter x Length: φ87.8mm x 157.9mm / φ3.5in. x 6.2in.｜Weight: 995g / 35.1oz.
*The figures are for the L-Mount version.

SIGMA Corporation:
https://www.sigma-global.com/en/

SIGMA 28-105mm F2.8 DG DN | Art
Product Information:
https://www.sigma-global.com/en/lenses/a024_28_105_28/

The post SIGMA Corporation is pleased to announce the launch schedule of the SIGMA 28-105mm F2.8 DG DN | Art. appeared first on The Society of Photographers | International Photography Organisation.

In 2015, Leica Camera AG introduced the SL System uniquely combin ing the two worlds of photography and videography. From the beginning Leica has focused on partnering with its users and the photographic community to ensure that their products achieve exceptional standards. The result is a system which meets the highest requirements in image quality, manufacturing quality and ease of handling Now, the long established company presents the next generation of the mirrorless full frame system: the Leica SL3.

The rigo rous demands of professional photographers have long served as a benchmark and inspiration for the developme nt of th e system in particular the Leica SL3. The result is an extremely versatile camera offering unprecedented image quality in both photography and videography. The SL3 combines state of the art technology, extraordinary design and masterly manufacturing quality more compact, lighter and even more user friendly than its preceding model. The new functions of the Leica SL3 are based on an ongoing dialogue with professionals which is highly valued and cultivated by the company in the ever changing world of photography.

At the core of the Leica SL3, you can find the BSI CMOS full frame sensor with Triple Resolution Technology which is safely protected in a solid all metal body with elegant leather. To meet a variety of photographic requirements, the sensor records raw files in DNG or JPEG format with a resolution of either 60, 36 or 18 MP. In each case, the full sensor surface is used. Together with the dynamic range expanded to 15 f stops and the impressive ISO range from 50 to 100,000, the SL3 delivers remarkably detailed images in outstanding quality in all light conditions.

With phase detection (depth mapping (Object Detection AF) and contrast recognition (Contrast Detection AF) the innovative autofocus system of the SL3 combines the strengths of three technologies to create razor sharp pictures even in dim light. In addition, intelligent subject recognition supports the photography of dynamic scenes.

The lens bayonet, which is based on the L Mount standard developed by Leica, facilitates the use of outstanding lenses from all of the Leica camera systems. Additionally, it is compatible with a diverse array of ultra wide to super telephoto zoom lenses offered by L Mount alliance partners. Therefore, the lens bayonet guarantees extensive system compatibility for the Leica SL3. Specifically, the exceptional potential of the renowned Leica M Lenses is fully harnessed, thanks to the unique design of the image sensor and an external light sensor. The integrated in body image stabilisation further broadens the scope of application for M Lenses.

The EyeRes viewfinder of the Leica SL3 is equipped with an elaborately manufactured optical system made of glass lenses. It always shows the subject crystal clear with up to 120 frames per second and a resolution of 5.76 million pixels. The live preview enables full control over the exposure and composition of images even before releasing the shutter. Another new feature is the tiltable 3 inch high res touchscreen with a high quality tilting mechanism. E ven more creative possibilities can be achieved thanks to its additional viewing angles.

Videos are recorded in a resolution of up to 8K, supported by efficient codecs such as H.265 and ProRes by Apple. A dedicated time code interface allows for professional image and sound synchronisation on set. Throughout this process the new Maestro IV processor with L² technology easily handles the vast amounts of data resulting in pictures with magnificent colour rendering as well as excellent noise performance.

Another highlight is the new user interface of the Leica SL3. Every optimisation is aim ed at enhancing user comfort such as ergonomics, tactile feel, and menu navigation. As a result, the grip, button layout, and overall camera design have been refined to further promote intuitive handling. The updated, streamlined icon and menu design offer a clear structure facilitating even easier navigation. The distinct separation of photo and video modes proves especially beneficial as it is aided by a specific colo u r code for differentiation: red for photo mode and yellow for video mode.

Furthermor e the camera’s main functions can be completely adapted to individual needs. The freely assignable FN keys and the optimised touch interaction in the menu a dd to the intuitive and comfortable operation of the camera When photographing and filming, the SL3’s user interface aligns itself in landscape or portrait format, depending on the camera position. Thanks to the convenient handling, improved ergonomics robust design and IP54 certification, photographers can focus on capturing the shot in any weather and environment. At the same time, the new SL3 is noticeably lighter and more compact than its predecessors and is even more comfortable to use.

The Leica user experience undergoes continuous refinement. Regular firmware updates, influenced by valuable customer feedback, are seamlessly delivered to the SL3 through the Leica FOTOS app. This ensures the camera stays current and future proof in a user friendly manner.

The camera’s new interface and improved connectivity ensure a seamless professional workflow. There are slots for the memory cards CFexpress type B and UHS II SD, a USB C port for high speed data transmission, tethering and power supply as well as a full size HDMI 2.1 output for external monitors or recording equipment. Additionally, Bluetooth and Wi Fi with MIMO technology ensure a stable and fast connection to the Leica FOTOS app. As a certified Apple “Made for iPhone ® and iPad ® accessory, the Leica SL3 together with the included USB C cable enables a direct connection to Apple products.

The new BP SCL6 battery, along with the separately available double charger, offers ample capacity. This dual charger allows for the simultaneous and faster charging of two batteries. The double charger and the additional battery are available individually or as an attractive set. Moreover, the accessories with in the SL System now include a new handgrip and a DC coupler. The DC coupler can be inserted into the camera’s battery slot to ensure a continuous power supply via USB C. The new carrying strap with an innovative attachment and a hard wearing wrist strap for the hand grip have also been specially designed for everyday professional photography use.

Conclusion

In close partnership with photographers, Leica Camera AG has taken the SL System to a new level. With an optimised design, efficient user interface and the versatile L Mount bayonet, the Leica SL3 is a highly modern, intuitive full frame camera with outstanding image quality. It combines precision, the best materials and unprecedented manufacturing quality “Made in Germany” Robust and reliable, it masters every challenge in photo and videography, setting new standards in terms of user comfort and aa seamless professional workflow with extended interfaces, improved connectivity, and useful accessories.

The Leica SL3 is now available globally at all Leica Stores, the Leica Online Store and authorised dealers The retail price will be €6,800.00 including VAT.

Find all information on the Leica SL3 at: leicacamera.com/sl3

The post Leica announces SL3 appeared first on The Society of Photographers | International Photography Organisation.

Launch: March 14th, 2024
Supplied accessories: CASE, COVER LENS CAP LC1040-01, REAR CAP LCR II, TRIPOD SOCKET TS-141, PROTECTIVE COVER PT-51, GUIDE PLATE GP-21, SHOULDER STRAP
Available mount: L-Mount, Sony E-mount

• The appearance and specifications of the product are subject to change.
• This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation.
• L-Mount is a registered trademark of Leica Camera AG.

180° of high resolution
An innovative diagonal fisheye lens

The world’s first* F1.4 diagonal fisheye interchangeable lens for 35mm full-frame. Unparalleled resolving power that overturns the conventional wisdom about fisheye lenses

In developing a fisheye lens featuring an ultra-wide-angle and powerful fisheye distortion, SIGMA has achieved a completely new level of artistic potential, combining the world’s first F1.4 aperture for consumer use with outstanding resolving power across the entire image. In terms of optical performance, the SIGMA 15mm F1.4 DG DN DIAGONAL FISHEYE | Art has achieved excellent point image reproducibility and high resolution by correcting various aberrations, especially sagittal coma flare. The lens is capable of handling astrophotography, which demands particularly high-quality performance, even when wide-open. Unlike conventional fisheyes, the SIGMA 15mm F1.4 DG DN DIAGONAL FISHEYE | Art is exceptionally sharp across its entire 180° angle-of-view and offers an ultra-fast F1.4 aperture, making it perfect for a wide range of applications including astrophotography, landscapes and architecture. The expressive power of this all-new full-frame mirrorless lens opens a wealth of creative possibilities in wide-angle photography.

• As an interchangeable lens for full-frame cameras for consumer use. (As of February 2024 by SIGMA）

Key specifications

• Lens construction: 21 elements in 15 groups (4 FLD, 3 SLD, 2 aspherical elements)
• Angle of view: 180°
• Number of aperture blades: 11 (rounded diaphragm)
• Minimum aperture: F16
• Minimum focusing distance: 38.5cm / 15.2in.
• Maximum magnification ratio: 1:16
• Dimensions (Maximum Diameter × Length): φ104.0mm × 157.9mm / φ4.1in. x 6.2in.
• Weight: 1,360g / 48.0oz.

The post Launch schedule of SIGMA 15mm F1.4 DG DN DIAGONAL FISHEYE | Art appeared first on The Society of Photographers | International Photography Organisation.

Supplied accessories: Case, Petal Type Hood with lock (LH782-02), Front Cap (LCF-72mm III), Rear Cap (LCR II)
Available mounts: L-Mount, Sony E-mount

• The appearance and specifications of the products are subject to change.
• Sony E-mount lenses are developed, manufactured and sold in accordance with the E-mount specifications licensed under a license agreement with Sony Corporation.
• L-Mount is a registered trademark of Leica Camera AG.

“Art F1.4 50mm” for mirrorless.
The new standard for artistic expression, presented by SIGMA.

The highest level of expressive performance, high-speed AF, and compactness―all combined in perfection.
The new standard for “Art F1.4” large-aperture standard prime.

Designed with a focus on sophisticated optical performance and tremendous expressive power, SIGMA’s Art line delivers high-level artistic quality. The newest addition to the F1.4 series, which has become synonymous with the Art line, is the SIGMA 50mm F1.4 DG DN | Art, a large-aperture standard lens designed exclusively for full-frame mirrorless cameras. While retaining the concept of the original SIGMA 50mm F1.4 DG HSM | Art that defined the reputation of the Art F1.4 series, SIGMA has reexamined from the very beginning what is truly important in a standard lens used in a wide range of shooting situations. By incorporating all the latest technologies, this lens has achieved a high degree of compatibility between the optimum size and high-speed AF required for today’s mirrorless systems, while maintaining the highest-class optical performance. In addition to the brightness of the large F1.4 aperture and the large, beautiful bokeh effect, various aberrations have been optimally balanced in pursuit of uniform and balanced image quality throughout the entire image range, from the center to the edges of the frame. The result is the new “Art F1.4 50mm,” a lens that is truly all-around capable in terms of expressive performance, maneuverability, and usability, and is designed to help photographers create their best work. Introducing the 50mm F1.4 DG DN | Art, SIGMA’s ideal “standard” lens.

https://www.sigma-global.com/en/lenses/a023_50_14/

The post SIGMA Corporation is pleased to announce the launch schedule of the SIGMA 50mm F1.4 DG DN | Art. appeared first on The Society of Photographers | International Photography Organisation.